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Gladly vs Kustomer: Pricing Comparison 2026

Side-by-side pricing comparison of Gladly and Kustomer. See all plans, features, and costs at a glance.

Bottom line: Both Gladly and Kustomer offer free plans. Gladly has 5 pricing tiers while Kustomer has 3.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Gladly vs Kustomer: Quick Pricing Facts

FeatureGladlyKustomer
Starting Price$29/moCustom pricing
Number of Plans53
Free TierYesYes
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Gladly and Kustomer are both priced at $29/mo, making them equally accessible Customer Support tools. Together they offer 8 pricing plans with 24 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Customer Support needs.

Pricing Plans
Kustomer
Kustomer
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Basic features
  • Limited support
Start with Free
Free
$0/monthCheapest
Includes
  • Kustomer AI for Customers
  • AI Profiles
  • External sources for AI
Start with Free
Tier 2
Starter
$29/monthCheapest
$29 / year
Includes
  • All Free features
  • Email support
  • Basic analytics
Start with Starter
Kustomer AI + Platform
Custom pricing
Includes
  • Omnichannel Messaging
  • Conversations & Task Routing
  • SLA Management
Start with Kustomer AI + Platform
Tier 3
ProPopular
$99/monthCheapest
$99 / year
Includes
  • All Starter features
  • Phone support
  • Advanced analytics
  • Custom integrations
Start with Pro
Kustomer AI
Custom pricing
Includes
  • AI Agent Team Assistant
  • Automated Actions
  • Data Explorer
Start with Kustomer AI
Tier 4
Business
$199/monthCheapest
$199 / year
Includes
  • All Pro features
  • Dedicated account manager
  • Priority support
Start with Business
Tier 5
Enterprise
Custom pricing
Includes
  • All Business features
  • Custom solutions
  • Scalability options
Start with Enterprise

Swipe to compare plans →

Gladly

People-centered customer service platform

View all Gladly plans

Kustomer

AI-powered CRM for customer service and support

View all Kustomer plans
Our Pick

Gladly

Gladly offers a free plan, offers 5 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Gladly

Try Gladly free

Which Should You Choose?

Choose Gladly if:

  • You prefer Gladly's free tier features—Basic features, Limited support
  • You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Gladly offers 6 additional features across its plans

Choose Kustomer if:

  • You prefer Kustomer's free tier features—Kustomer AI for Customers, AI Profiles
  • You prioritize Kustomer's user experience and interface over price (both tools are similarly priced)
  • Kustomer's 3-tier per-seat structure gives clearer cost visibility for budget planning

Both Gladly and Kustomer offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Gladly includes 2 features, while Kustomer includes 3 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.

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Frequently Asked Questions: Gladly vs Kustomer

How many pricing plans does Gladly have vs Kustomer?
Gladly offers 5 pricing plans, while Kustomer offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Gladly or Kustomer offer a free plan?
Yes, both Gladly and Kustomer offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Gladly or Kustomer?
Both Gladly and Kustomer offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Gladly plan?
The Pro plan is Gladly's most popular tier, priced at $99/mo. Key features include All Starter features, Phone support, Advanced analytics.
Does Gladly or Kustomer offer custom enterprise pricing?
Yes, both Gladly and Kustomer offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Gladly and Kustomer compare for Customer Support?
Both Gladly and Kustomer are Customer Support tools. Gladly offers 5 plans starting at $29/mo, while Kustomer offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Customer Support needs.

Sources

  1. Gladly Official PricingVendor pricing page
  2. Kustomer Official PricingVendor pricing page

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