Skip to main content
CompareTiers
Auto-generated comparison. Editorial verdict in progress.
Email Marketing

Iterable vs Loops: Pricing Comparison 2026

Side-by-side pricing comparison of Iterable and Loops. See all plans, features, and costs at a glance.

Bottom line: Iterable starts at Custom pricing and Loops starts at Custom pricing. Compare all 3 pricing tiers side by side.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Iterable freeTry Loops freeUpdated this monthUpdated this month

Iterable vs Loops: Quick Pricing Facts

FeatureIterableLoops
Starting PriceCustom pricingCustom pricing
Number of Plans21
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Iterable and Loops are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 3 pricing plans with 9 features compared, so the best choice comes down to which features match your needs.

Loops stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Iterable
Iterable
Try free
Loops
Tier 1
Growth
Custom pricing
Includes
  • Email
  • SMS
  • Push
  • In-app
Start with Growth
FreePopular
$0/monthCheapest
Includes
  • Up to 1,000 subscribed contacts
Start with Free
Tier 2
EnterprisePopular
Custom pricing
Includes
  • Custom limits
  • Dedicated IP
  • SLA
  • Priority support
Start with Enterprise
-

← Swipe to compare plans →

Ready to get started? Try either tool free — no credit card required.

Try Iterable freeTry Loops freeFree plan available
Find the best deal for your team
Answer 2 quick questions and we'll help you choose the right plan

Iterable

Cross-channel marketing automation for growth and engagement

View all Iterable plans

Loops

Email platform for SaaS companies with event-based automation

View all Loops plans

Frequently Asked Questions: Iterable vs Loops

How many pricing plans does Iterable have vs Loops?
Iterable offers 2 pricing plans, while Loops offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Iterable or Loops offer a free plan?
Loops offers a free plan, while Iterable does not. If budget is a concern, Loops lets you get started at no cost.
What is the most popular Iterable plan?
The Enterprise plan is Iterable's most popular tier, priced at Custom pricing. Key features include Custom limits, Dedicated IP, SLA.
What is the most popular Loops plan?
The Free plan is Loops' most popular tier, priced at Free. Key features include Up to 1,000 subscribed contacts.
Does Iterable or Loops offer custom enterprise pricing?
Iterable offers a custom-priced enterprise tier for larger teams. Loops lists all its pricing publicly.
How do Iterable and Loops compare for Email Marketing?
Both Iterable and Loops are Email Marketing tools. Iterable offers 2 plans starting at Custom pricing, while Loops offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Iterable Official Pricing- Vendor pricing page
  2. Loops Official Pricing- Vendor pricing page

Related Articles

Best Email Marketing for Agencies (2026)

Compare email marketing pricing for agencies: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 10-50 people.

Best Email Marketing for Enterprise (2026)

Compare email marketing pricing for enterprise: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 100+ peo...

Best Email Marketing for Small Teams (2026)

Compare email marketing pricing for small teams: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 2-10 pe...

Track Price Changes

Get notified when pricing changes for these tools.

See all Iterable alternativesSee all Loops alternativesEmail MarketingCompare more tools