Klaviyo vs Loops: Pricing Comparison 2026
Side-by-side pricing comparison of Klaviyo and Loops. See all plans, features, and costs at a glance.
Bottom line: Both Klaviyo and Loops offer free plans. Klaviyo has 9 pricing tiers while Loops has 1.
Last updated: July 2, 2026
Klaviyo vs Loops: Quick Pricing Facts
| Feature | Klaviyo | Loops |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 9 | 1 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Klaviyo and Loops are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 10 pricing plans with 1 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Klaviyo Try free |  Loops Try free |
|---|---|---|
| Tier 1 | Is Klaviyo's free plan really free? $0/monthCheapest | |
| Tier 2 | How long can I stay on the free plan? $0/monthCheapest | - |
| Tier 3 | Who is the Klaviyo free plan best for? $0/monthCheapest | - |
| Tier 4 | Can I use Klaviyo free plan for both email and SMS marketing? $0/monthCheapest | - |
| Tier 5 | What integrations are available on the free plan? $0/monthCheapest | - |
| Tier 6 | What happens when I exceed the free plan limits? $0/monthCheapest | - |
| Tier 7 | Does the free plan include customer support? $0/monthCheapest | - |
| Tier 8 | Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce? $0/monthCheapest | - |
| Tier 9 | How do I upgrade from Klaviyo free to a paid plan? $0/monthCheapest | - |
← Swipe to compare plans →
Ready to get started? Try either tool free — no credit card required.
Frequently Asked Questions: Klaviyo vs Loops
How many pricing plans does Klaviyo have vs Loops?
Does Klaviyo or Loops offer a free plan?
What is the most popular Loops plan?
How do Klaviyo and Loops compare for Email Marketing?
Sources
- Klaviyo Official Pricing- Vendor pricing page
- Loops Official Pricing- Vendor pricing page
Related Articles
Best Email Marketing for Agencies (2026)
Compare email marketing pricing for agencies: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 10-50 people.
Best Email Marketing for Enterprise (2026)
Compare email marketing pricing for enterprise: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 100+ peo...
Best Email Marketing for Small Teams (2026)
Compare email marketing pricing for small teams: ActiveCampaign ($15/mo), Amazon SES ($0/mo), AWeber ($12.50/mo). Hand-picked tools that fit teams of 2-10 pe...
Track Price Changes
Get notified when pricing changes for these tools.