Klaviyo vs Sender: Pricing Comparison 2026
Side-by-side pricing comparison of Klaviyo and Sender. See all plans, features, and costs at a glance.
Bottom line: Both Klaviyo and Sender offer free plans. Klaviyo has 9 pricing tiers while Sender has 4.
Last updated: July 6, 2026
Klaviyo vs Sender: Quick Pricing Facts
| Feature | Klaviyo | Sender |
|---|---|---|
| Starting Price | Custom pricing | $7/mo |
| Number of Plans | 9 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | freemium |
| Annual Discount | N/A | N/A |
Klaviyo and Sender are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 13 pricing plans with 38 features compared, so the best choice comes down to which features match your needs.
Both tools offer free plans, making them accessible for teams on a budget. Klaviyo uses usage-based pricing while Sender uses freemium pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Klaviyo Try free |  Sender Try free |
|---|---|---|
| Tier 1 | Is Klaviyo's free plan really free? $0/monthCheapest | Free Forever! $0/monthCheapest Includes
|
| Tier 2 | How long can I stay on the free plan? $0/monthCheapest | Standard $7/month Includes
|
| Tier 3 | Who is the Klaviyo free plan best for? $0/monthCheapest | ProfessionalPopular $1430/month Includes
|
| Tier 4 | Can I use Klaviyo free plan for both email and SMS marketing? $0/monthCheapest | Enterprise Custom pricing Includes
|
| Tier 5 | What integrations are available on the free plan? $0/monthCheapest | - |
| Tier 6 | What happens when I exceed the free plan limits? $0/monthCheapest | - |
| Tier 7 | Does the free plan include customer support? $0/monthCheapest | - |
| Tier 8 | Is Klaviyo free plan good for ecommerce stores on Shopify, Wix, or WooCommerce? $0/monthCheapest | - |
| Tier 9 | How do I upgrade from Klaviyo free to a paid plan? $0/monthCheapest | - |
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Frequently Asked Questions: Klaviyo vs Sender
How many pricing plans does Klaviyo have vs Sender?
Does Klaviyo or Sender offer a free plan?
What is the most popular Sender plan?
Does Klaviyo or Sender offer custom enterprise pricing?
What pricing models do Klaviyo and Sender use?
How do Klaviyo and Sender compare for Email Marketing?
Sources
- Klaviyo Official Pricing- Vendor pricing page
- Sender Official Pricing- Vendor pricing page
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