Loops vs Mailchimp: Pricing Comparison 2026
Side-by-side pricing comparison of Loops and Mailchimp. See all plans, features, and costs at a glance.
Bottom line: Loops starts at Custom pricing and Mailchimp starts at Custom pricing. Compare all 2 pricing tiers side by side.
Last updated: March 16, 2026
Loops vs Mailchimp: Quick Pricing Facts
| Feature | Loops | Mailchimp |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 1 | 1 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Loops and Mailchimp are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 2 pricing plans with 1 features compared, so the best choice comes down to which features match your needs.
Loops stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Loops Try it free |  Mailchimp Try it free |
|---|---|---|
| Tier 1 | Meilleure offre Custom pricing |
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What Reviewers Say
Loops
Loops offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Loops
Try Loops freeWhich Should You Choose?
Choose Loops if:
- •You need a free plan with Up to 1,000 subscribed contacts—Loops offers no-cost access with no credit card required
- •You want more features built-in—Loops offers 1 additional features across its plans
- •You prioritize Loops's user experience and interface over price (both tools are similarly priced)
Choose Mailchimp if:
- •Your team needs custom enterprise pricing—Mailchimp offers negotiated terms for large deployments
- •You prioritize Mailchimp's user experience and interface over price (both tools are similarly priced)
- •You need predictable billing — Mailchimp's usage-based model avoids surprise overages
Loops offers a free plan [1], eliminating the cost barrier for evaluation, while Mailchimp requires paid subscription from the start. This gives Loops a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Loops's free tier, upgrading to a paid plan at approximately Free provides substantial additional functionality. Compare this pricing path against Mailchimp's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Loops's 1 tier provide flexibility at different budgets, while Mailchimp's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Loops is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Loops vs Mailchimp
How many pricing plans does Loops have vs Mailchimp?
Does Loops or Mailchimp offer a free plan?
What is the most popular Loops plan?
Does Loops or Mailchimp offer custom enterprise pricing?
How do Loops and Mailchimp compare for Email Marketing?
Sources
- Loops Official Pricing— Vendor pricing page
- Mailchimp Official Pricing— Vendor pricing page
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