Mailchimp vs MJML: Pricing Comparison 2026
Side-by-side pricing comparison of Mailchimp and MJML. See all plans, features, and costs at a glance.
Bottom line: Mailchimp starts at Custom pricing and MJML starts at Custom pricing. Compare all 2 pricing tiers side by side.
Last updated: March 16, 2026
Mailchimp vs MJML: Quick Pricing Facts
| Feature | Mailchimp | MJML |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 1 | 1 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | open-source |
| Annual Discount | N/A | N/A |
Mailchimp and MJML are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 2 pricing plans with 3 features compared, so the best choice comes down to which features match your needs.
MJML stands out with a free plan for getting started. Mailchimp uses usage-based pricing while MJML uses open-source pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Mailchimp Try it free |  MJML Try it free |
|---|---|---|
| Tier 1 | Meilleure offre Custom pricing | Free $0/monthCheapest Includes
|
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What Reviewers Say
MJML
MJML offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: MJML
Try MJML freeWhich Should You Choose?
Choose Mailchimp if:
- •Your team needs custom enterprise pricing—Mailchimp offers negotiated terms for large deployments
- •You prioritize Mailchimp's user experience and interface over price (both tools are similarly priced)
- •You need predictable billing — Mailchimp's usage-based model avoids surprise overages
Choose MJML if:
- •You need a free plan with Open-source email framework, Responsive emails—MJML offers no-cost access with no credit card required
- •You want more features built-in—MJML offers 3 additional features across its plans
- •You prioritize MJML's user experience and interface over price (both tools are similarly priced)
MJML offers a free plan [1], eliminating the cost barrier for evaluation, while Mailchimp requires paid subscription from the start. This gives MJML a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow MJML's free tier, upgrading to a paid plan at approximately Custom pricing provides substantial additional functionality. Compare this pricing path against Mailchimp's tiering starting at Custom pricing to assess total cost of ownership over 12 months. MJML's 1 tier provide flexibility at different budgets, while Mailchimp's 1 tier structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, MJML is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Mailchimp vs MJML
How many pricing plans does Mailchimp have vs MJML?
Does Mailchimp or MJML offer a free plan?
Does Mailchimp or MJML offer custom enterprise pricing?
What pricing models do Mailchimp and MJML use?
How do Mailchimp and MJML compare for Email Marketing?
Sources
- Mailchimp Official Pricing— Vendor pricing page
- MJML Official Pricing— Vendor pricing page
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