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Email Marketing

Mailchimp vs SparkPost: Pricing Comparison 2026

Side-by-side pricing comparison of Mailchimp and SparkPost. See all plans, features, and costs at a glance.

Bottom line: Mailchimp starts at Custom pricing and SparkPost starts at $49/mo. Compare all 4 pricing tiers side by side.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Mailchimp freeTry SparkPost freeUpdated this monthUpdated this month
Best Value

SparkPost - SparkPost offers a free plan, offers 3 tiers vs 1.

Mailchimp vs SparkPost: Quick Pricing Facts

FeatureMailchimpSparkPost
Starting PriceCustom pricing$49/mo
Number of Plans13
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mailchimp and SparkPost are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 4 pricing plans with 17 features compared, so the best choice comes down to which features match your needs.

SparkPost stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Mailchimp
Mailchimp
Try free
SparkPost
SparkPost
Try free
Tier 1
Meilleure offre
Custom pricing
Free
$0/monthCheapest
Includes
  • 15 AI agent messages/day
  • 10 emails/day
  • 5 SMS/day
  • Company intelligence
  • Public API access
Tier 2
-
Pro
$49/monthCheapest
Includes
  • Unlimited AI agent messages
  • 10,000 emails/month
  • 1,000 SMS/month
  • CRM + pipeline management
  • Workflow automation
  • Team collaboration
Tier 3
-
Enterprise
Custom pricing
Includes
  • Everything in Pro
  • Unlimited channels
  • Custom AI agents
  • SSO / SAML
  • Dedicated support
  • SLA guarantee

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Mailchimp

Email marketing platform with automation and audience management

View all Mailchimp plans

SparkPost

Enterprise email delivery and analytics platform

View all SparkPost plans

What Reviewers Say

Frequently Asked Questions: Mailchimp vs SparkPost

How many pricing plans does Mailchimp have vs SparkPost?
Mailchimp offers 1 pricing plan, while SparkPost offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Mailchimp or SparkPost offer a free plan?
SparkPost offers a free plan, while Mailchimp does not. If budget is a concern, SparkPost lets you get started at no cost.
Does Mailchimp or SparkPost offer custom enterprise pricing?
Yes, both Mailchimp and SparkPost offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Mailchimp and SparkPost compare for Email Marketing?
Both Mailchimp and SparkPost are Email Marketing tools. Mailchimp offers 1 plan starting at Custom pricing, while SparkPost offers 3 plans starting at $49/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Mailchimp Official Pricing- Vendor pricing page
  2. SparkPost Official Pricing- Vendor pricing page

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