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Email Marketing

SendGrid vs Substack: Pricing Comparison 2026

Side-by-side pricing comparison of SendGrid and Substack. See all plans, features, and costs at a glance.

Bottom line: Substack starts at $5/mo, making it $15/mo cheaper than SendGrid ($19.95/mo). SendGrid offers a free plan.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try SendGrid freeTry Substack freeUpdated this monthUpdated this month
Best Value

Substack - Substack offers a free plan, starts at $14.95/mo lower ($5/mo vs $19.95/mo), offers 7 tiers vs 4.

SendGrid vs Substack: Quick Pricing Facts

FeatureSendGridSubstack
Starting Price$19.95/mo$5/mo
Number of Plans47
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Substack is the more affordable option, starting at $5/mo compared to SendGrid's $19.95/mo. Both are Email Marketing tools with 11 combined pricing plans and 38 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
SendGrid
SendGrid
Try free
Substack
Substack
Try free
Tier 1
Free Trial
$0/monthCheapest
Includes
  • Additional teammates: 1
  • Event webhook: 1
  • Email validation: 0
  • Dynamic templates: Editor
Start with Free Trial
Free
$0/monthCheapest
Includes
  • Set up paid subscriptions
  • Keep 90% of revenue
  • Own your content
  • Choose free or paid posts
Start with Free
Tier 2
Essentials
$20/month
Includes
  • Additional teammates: 1
  • Event webhook: 2
  • Email validation: 0
  • Dynamic templates: Editor
Start with Essentials
Basic
$5/monthCheapest
$5 / year
Includes
  • Earn from 50 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Basic
Tier 3
Pro
$90/month
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 2,500
  • Dynamic templates: Editor and testing
Start with Pro
Standard
$7/monthCheapest
$7 / year
Includes
  • Earn from 100 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Standard
Tier 4
Premier
Custom pricing
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 5,000
  • Dynamic templates: Editor and testing
Start with Premier
Advanced
$10/monthCheapest
$10 / year
Includes
  • Earn from 200 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Advanced
Tier 5
-
Pro
$15/monthCheapest
$15 / year
Includes
  • Earn from 400 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Pro
Tier 6
-
Premium
$30/monthCheapest
$30 / year
Includes
  • Earn from 800 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Premium
Tier 7
-
Enterprise
$75/monthCheapest
$75 / year
Includes
  • Earn from 2000 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Enterprise

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SendGrid

Cloud-based email delivery and marketing campaigns platform

View all SendGrid plans

Substack

Newsletter and publishing platform with paid subscriptions (10% cut)

View all Substack plans

Frequently Asked Questions: SendGrid vs Substack

Which is cheaper, SendGrid or Substack?
As of July 2026, Substack starts at a lower price point. SendGrid starts at $19.95/mo while Substack starts at $5/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does SendGrid have vs Substack?
SendGrid offers 4 pricing plans, while Substack offers 7 plans. More plans typically means more flexibility to match your exact needs and budget.
Does SendGrid or Substack offer a free plan?
Yes, both SendGrid and Substack offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for SendGrid or Substack?
Both SendGrid and Substack offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
Does SendGrid or Substack offer custom enterprise pricing?
SendGrid offers a custom-priced enterprise tier for larger teams. Substack lists all its pricing publicly.
How do SendGrid and Substack compare for Email Marketing?
Both SendGrid and Substack are Email Marketing tools. SendGrid offers 4 plans starting at $19.95/mo, while Substack offers 7 plans starting at $5/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. SendGrid Official Pricing- Vendor pricing page
  2. Substack Official Pricing- Vendor pricing page

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