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Email Marketing

Amazon SES vs EmailOctopus: Pricing Comparison 2026

Side-by-side pricing comparison of Amazon SES and EmailOctopus. See all plans, features, and costs at a glance.

Bottom line: Amazon SES starts at $0.000032/mo, making it $9/mo cheaper than EmailOctopus ($9/mo). EmailOctopus offers a free plan.

Last updated: August 24, 2026

Data compiled by Arthur Jacquemin
Updated August 24, 2026
Try Amazon SES freeTry EmailOctopus freeUpdated this monthPrice updated 4d ago
Best Value

EmailOctopus - EmailOctopus delivers SES-level deliverability with a proper campaign interface - the better choice for marketing teams who want affordability without managing AWS.

Amazon SES vs EmailOctopus: Quick Pricing Facts

FeatureAmazon SESEmailOctopus
Starting Price$0.000032/mo$9/mo
Number of Plans492
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Amazon SES is the more affordable option, starting at $0.000032/mo compared to EmailOctopus' $9/mo. Both are Email Marketing tools with 51 combined pricing plans and 9 features compared.

EmailOctopus stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Amazon SES
Amazon SES
Try free
EmailOctopus
EmailOctopus
Try free
Tier 1
0 – 10M emails1 / month
$0/month
Free
$0/monthCheapest
Includes
  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create 1 landing page and 1 form
  • Access for 1 user
Tier 2
10 – 100M emails / month
$0/monthCheapest
$9
$9/month
Includes
  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
Tier 3
> 100M emails / month
$0/monthCheapest
-
Tier 4
Per account per region per month
Custom pricing
-
Tier 5
Feature
Custom pricing
-
Tier 6
Outbound sending
Custom pricing
-
Tier 7
Outbound Email 1
Custom pricing
-
Tier 8
Virtual Deliverability Manager - SES deliverability
Custom pricing
-
Tier 9
Virtual Deliverability Manager - Global deliverability 2
Custom pricing
-
Tier 10
Dedicated IPs - Managed 3
Custom pricing
-
Tier 11
Email Validation 4
Custom pricing
-
Tier 12
Global Endpoints 5
Custom pricing
-
Tier 13
Tenants 6
Custom pricing
-
Tier 14
Dedicated IPs - Standard/BYOIP
Custom pricing
-
Tier 15
Inbound processing and routing (Mail Manager)
Custom pricing
-
Tier 16
Email Processing 8
Custom pricing
-
Tier 17
Authenticated Ingress Endpoint
Custom pricing
-
Tier 18
Open Ingress Endpoint 9
Custom pricing
-
Tier 19
Email Add-Ons 10
Custom pricing
-
Tier 20
Outbound sending & Inbound processing and Email routing (Mail Manager)
Custom pricing
-
Tier 21
Archiving
Custom pricing
-
Tier 22
Outbound email
$0/monthCheapest
-
Tier 23
Global Endpoints
$0/monthCheapest
-
Tier 24
Email Validation
$0/monthCheapest
-
Tier 25
Tenants
$0/monthCheapest
-
Tier 26
Dedicated IPs – Standard
$25/monthCheapest
-
Tier 27
Dedicated IPs – Managed
$15/monthCheapest
-
Tier 28
Bring Your Own IP (BYOIP)
$25/monthCheapest
-
Tier 29
Virtual Deliverability Manager – SES deliverability
Custom pricing
-
Tier 30
Virtual Deliverability Manager – Global deliverability
$1250/monthCheapest
-
Tier 31
Mail Manager – Open / mTLS Ingress Endpoints 2
$50/monthCheapest
-
Tier 32
Mail Manager – Email Processing 3
$0/monthCheapest
-
Tier 33
Mail Manager – Archiving
$2/monthCheapest
-
Tier 34
Mail Manager – Email Add-Ons
$0/monthCheapest
-
Tier 35
Inbound email
$0/monthCheapest
-
Tier 36
Outgoing messages (Essentials)
$250000/monthCheapest
-
Tier 37
Outgoing mail data
$0/monthCheapest
-
Tier 38
Total monthly cost
Custom pricing
-
Tier 39
Outgoing messages (Pro)
$2/monthCheapest
-
Tier 40
Fixed monthly charge (Pro)
$105/monthCheapest
-
Tier 41
Outgoing messages (Enterprise)
$10/monthCheapest
-
Tier 42
Email processing (Mail Manager)
$300/monthCheapest
-
Tier 43
Incoming mail chunks
$50/monthCheapest
-
Tier 44
Fixed monthly charge (Enterprise)
$500/monthCheapest
-
Tier 45
VDM – SES Deliverability
$2/monthCheapest
-
Tier 46
VDM – Global Deliverability
Custom pricing
-
Tier 47
Mail Manager – Email Processing
$500000/monthCheapest
-
Tier 48
Mail Manager – Mail chunks
$32/monthCheapest
-
Tier 49
Mail Manager – Open Ingress Endpoint
$1/monthCheapest
-

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Amazon SES

Scalable cloud email sending service by AWS

View all Amazon SES plans

EmailOctopus

Simple, affordable email marketing for small businesses

View all EmailOctopus plans
Our Pick

EmailOctopus

EmailOctopus delivers SES-level deliverability with a proper campaign interface - the better choice for marketing teams who want affordability without managing AWS.

Based on pricing data only. Review the full comparison below for your specific needs.

Try EmailOctopus freeFree plan available

Which Should You Choose?

Choose Amazon SES if:

  • You need transactional email infrastructure at the lowest possible cost via AWS
  • Your engineering team handles all email logic in code
  • Native AWS integration is a priority

Choose EmailOctopus if:

  • You want a simple, affordable marketing email tool with a real campaign UI
  • EmailOctopus actually uses Amazon SES under the hood - it's a UI layer on top of it
  • You want SES deliverability at a marketer-friendly price without managing SES directly

EmailOctopus is interesting because it runs on Amazon SES infrastructure - it provides a marketer-friendly campaign interface on top of SES's deliverability. You get SES-level deliverability without needing to configure SES yourself. For marketing teams that want an affordable tool without managing AWS, EmailOctopus is essentially a friendlier version of SES. For engineering teams that want raw infrastructure control, SES directly is more flexible.

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Frequently Asked Questions: Amazon SES vs EmailOctopus

Which is cheaper, Amazon SES or EmailOctopus?
As of August 2026, Amazon SES starts at a lower price point. Amazon SES starts at $0.000032/mo while EmailOctopus starts at $9/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Amazon SES have vs EmailOctopus?
Amazon SES offers 49 pricing plans, while EmailOctopus offers 2 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Amazon SES or EmailOctopus offer a free plan?
EmailOctopus offers a free plan, while Amazon SES does not. If budget is a concern, EmailOctopus lets you get started at no cost.
Does Amazon SES or EmailOctopus offer custom enterprise pricing?
Amazon SES offers a custom-priced enterprise tier for larger teams. EmailOctopus lists all its pricing publicly.
How do Amazon SES and EmailOctopus compare for Email Marketing?
Both Amazon SES and EmailOctopus are Email Marketing tools. Amazon SES offers 49 plans starting at $0.000032/mo, while EmailOctopus offers 2 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Amazon SES Official Pricing- Vendor pricing page
  2. EmailOctopus Official Pricing- Vendor pricing page

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