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Email Marketing

Amazon SES vs SendGrid: Pricing Comparison 2026

Side-by-side pricing comparison of Amazon SES and SendGrid. See all plans, features, and costs at a glance.

Bottom line: Amazon SES starts at $0.00002/mo, making it $20/mo cheaper than SendGrid ($19.95/mo). Amazon SES offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Amazon SES freeTry SendGrid freePrice updated 11d agoUpdated this month
Best Value

SendGrid - SendGrid's combination of transactional API and marketing tools with better developer experience is more practical for most teams not yet at extreme email volumes.

Amazon SES vs SendGrid: Quick Pricing Facts

FeatureAmazon SESSendGrid
Starting Price$0.00002/mo$19.95/mo
Number of Plans484
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Amazon SES is the more affordable option, starting at $0.00002/mo compared to SendGrid's $19.95/mo. Both are Email Marketing tools with 52 combined pricing plans and 16 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Amazon SES
Amazon SES
Try free
SendGrid
SendGrid
Try free
Tier 1
SERVICE TYPE
Custom pricing
Free Trial
$0/monthCheapest
Includes
  • Additional teammates: 1
  • Event webhook: 1
  • Email validation: 0
  • Dynamic templates: Editor
Tier 2
Outbound email
$0/monthCheapest
Essentials
$20/month
Includes
  • Additional teammates: 1
  • Event webhook: 2
  • Email validation: 0
  • Dynamic templates: Editor
Tier 3
Global Endpoints
$0/monthCheapest
Pro
$90/month
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 2,500
  • Dynamic templates: Editor and testing
Tier 4
Inbound email
$0/monthCheapest
Premier
Custom pricing
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 5,000
  • Dynamic templates: Editor and testing
Tier 5
Email Validation
Custom pricing
-
Tier 6
Mail Manager
Custom pricing
-
Tier 7
-Open and mTLS ingress endpoints**
$50/monthCheapest
-
Tier 8
-Email processing***
$0/monthCheapest
-
Tier 9
-Archiving
$2/monthCheapest
-
Tier 10
-Email add ons
Custom pricing
-
Tier 11
Amazon Connect Email
Custom pricing
-
Tier 12
Deliverability Expert Services
Custom pricing
-
Tier 13
ADD ON FEATURES
Custom pricing
-
Tier 14
Tenants
$0/monthCheapest
-
Tier 15
$0.005/1000 emails
Custom pricing
-
Tier 16
Dedicated IPs
Custom pricing
-
Tier 17
- Standard
$25/monthCheapest
-
Tier 18
- Managed
$15/monthCheapest
-
Tier 19
$0.08/1000 emails
$0/monthCheapest
-
Tier 20
$0.04/1000 emails
$10/monthCheapest
-
Tier 21
$0.02/1000 emails
$50/monthCheapest
-
Tier 22
Contact us
$100/monthCheapest
-
Tier 23
Bring Your Own IP Addresses (BYOIP)*
$25/monthCheapest
-
Tier 24
Virtual Deliverability Manager
Custom pricing
-
Tier 25
- SES deliverability
$0/monthCheapest
-
Tier 26
$0.05/1000 emails
$10/monthCheapest
-
Tier 27
$0.0005/1000 queries
$5000/monthCheapest
-
Tier 28
- Global deliverability
$1250/monthCheapest
-
Tier 29
Outgoing messages
$250000/monthCheapest
-
Tier 30
Outgoing mail data
$0/monthCheapest
-
Tier 31
Incoming messages
$1000/monthCheapest
-
Tier 32
Incoming mail chunks
$32/monthCheapest
-
Tier 33
Total charges for using SES
$26/monthCheapest
-
Tier 34
Dedicated IPs (standard)
$3/monthCheapest
-
Tier 35
Option 1: Dedicated IPs (standard)
Custom pricing
-
Tier 36
Total charges for using SES (with Dedicated IP - standard)
$9055/monthCheapest
-
Tier 37
Option 2: Dedicated IPs (managed)
Custom pricing
-
Tier 38
Dedicated IPs (managed)
$1/monthCheapest
-
Tier 39
10,000,000
$0/monthCheapest
-
Tier 40
40,000,000
$0/monthCheapest
-
Tier 41
30,000,000
$0/monthCheapest
-
Tier 42
Total charges for using SES (with Dedicated IP - managed)
$11322/monthCheapest
-
Tier 43
Open ingress endpoint
$1/monthCheapest
-
Tier 44
Messages processed
$300000/monthCheapest
-
Tier 45
Mail chunks
$50/monthCheapest
-
Tier 46
Archiving ingestion
$500000/monthCheapest
-
Tier 47
Archiving storage
$500000/monthCheapest
-
Tier 48
Trend Micro Add on scanning
$500000/monthCheapest
-

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Amazon SES

Scalable cloud email sending service by AWS

View all Amazon SES plans

SendGrid

Cloud-based email delivery and marketing campaigns platform

View all SendGrid plans
Our Pick

SendGrid

SendGrid's combination of transactional API and marketing tools with better developer experience is more practical for most teams not yet at extreme email volumes.

Based on pricing data only. Review the full comparison below for your specific needs.

Try SendGrid freeFree plan available

Which Should You Choose?

Choose Amazon SES if:

  • You're AWS-native and want the lowest possible cost for transactional email
  • AWS IAM authentication and native infrastructure integration are priorities
  • You send at very high volumes where SES's pricing is significantly cheaper

Choose SendGrid if:

  • You need a complete email platform covering both transactional API and marketing campaigns
  • SendGrid's marketing campaigns, template designer, and analytics serve both use cases
  • You want stronger deliverability tools, dedicated IP management, and a larger integration ecosystem

SendGrid and Amazon SES are both transactional email APIs, but SendGrid adds marketing campaign tools and more robust deliverability infrastructure. SES is cheaper at scale and AWS-native. SendGrid wins on feature breadth, easier setup, and marketing email capabilities. SES wins on cost at very high volumes and AWS integration. Many teams use SES for cost optimization after outgrowing SendGrid's pricing tier.

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Frequently Asked Questions: Amazon SES vs SendGrid

Which is cheaper, Amazon SES or SendGrid?
As of July 2026, Amazon SES starts at a lower price point. Amazon SES starts at $0.00002/mo while SendGrid starts at $19.95/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Amazon SES have vs SendGrid?
Amazon SES offers 48 pricing plans, while SendGrid offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Amazon SES or SendGrid offer a free plan?
Yes, both Amazon SES and SendGrid offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does Amazon SES or SendGrid offer custom enterprise pricing?
Yes, both Amazon SES and SendGrid offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Amazon SES and SendGrid compare for Email Marketing?
Both Amazon SES and SendGrid are Email Marketing tools. Amazon SES offers 48 plans starting at $0.00002/mo, while SendGrid offers 4 plans starting at $19.95/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Amazon SES Official Pricing- Vendor pricing page
  2. SendGrid Official Pricing- Vendor pricing page

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