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Apollo.io vs Close CRM: Pricing Comparison 2026

Side-by-side pricing comparison of Apollo.io and Close CRM. See all plans, features, and costs at a glance.

Bottom line: Close CRM starts at $19/mo, making it $30/mo cheaper than Apollo.io ($49/mo). Apollo.io offers a free plan.

Last updated: August 17, 2026

Data compiled by Arthur Jacquemin
Updated August 17, 2026
Try Apollo.io freeAffiliateTry Close CRM freePrice updated todayPrice updated today

Apollo.io vs Close CRM: Quick Pricing Facts

FeatureApollo.ioClose CRM
Starting Price$49/mo$19/mo
Number of Plans44
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Close CRM is the more affordable option, starting at $19/mo compared to Apollo.io's $49/mo. Both are CRM tools with 8 combined pricing plans and 34 features compared.

Apollo.io stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apollo.io
Apollo.io
Try freeAffiliate
Close CRM
Close CRM
Try free
Tier 1
Free
$0/monthCheapest
Start with Free
Solo
$19/month
Includes
  • Use Chloe & AI features
  • 500 credits/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Limited to 1 user
  • Limited to 10k leads
  • Workflows not included
Start with Solo
Tier 2
Basic
$49/monthCheapest
Start with Basic
Essentials
$49/monthCheapest
Includes
  • Use Chloe & AI features
  • Shared pool: 1,000 credits/user, up to 10,000/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Unlimited contacts & leads
  • Team collaboration features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list
  • Workflows not included
Start with Essentials
Tier 3
Professional
$79/monthCheapest
Start with Professional
GrowthPopular
$109/month
Includes
  • Use Chloe & AI features
  • Shared pool: 1,500 credits/user, up to 15,000/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Automated workflows
  • Use Chloe in Workflows
  • Power dialer
  • Custom activities
  • Send bulk email
Start with Growth
Tier 4
Organization
$119/monthCheapest
Start with Organization
Scale
$149/month
Includes
  • Use Chloe & AI features
  • Shared pool: 2,000 credits/user, up to 20,000/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Role-based access & permissions
  • Lead visibility rules
  • Predictive dialer
  • Unlimited call recording retention
  • Live call coaching
Start with Scale

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Apollo.io

B2B sales intelligence and engagement platform

View all Apollo.io plans

Close CRM

View all Close CRM plans

Frequently Asked Questions: Apollo.io vs Close CRM

Which is cheaper, Apollo.io or Close CRM?
As of August 2026, Close CRM starts at a lower price point. Apollo.io starts at $49/mo while Close CRM starts at $19/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apollo.io have vs Close CRM?
Apollo.io offers 4 pricing plans, while Close CRM offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apollo.io or Close CRM offer a free plan?
Apollo.io offers a free plan, while Close CRM does not. If budget is a concern, Apollo.io lets you get started at no cost.
What is the most popular Close CRM plan?
The Growth plan is Close CRM's most popular tier, priced at $109/mo. Key features include Use Chloe & AI features, Shared pool: 1,500 credits/user, up to 15,000/month, Refreshes monthly (no rollover).
How do Apollo.io and Close CRM compare for CRM?
Both Apollo.io and Close CRM are CRM tools. Apollo.io offers 4 plans starting at $49/mo, while Close CRM offers 4 plans starting at $19/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Apollo.io Official Pricing- Vendor pricing page
  2. Close CRM Official Pricing- Vendor pricing page

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