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CRM

ActiveCampaign vs Close CRM: Pricing Comparison 2026

Side-by-side pricing comparison of ActiveCampaign and Close CRM. See all plans, features, and costs at a glance.

Bottom line: ActiveCampaign starts at $15/mo, making it $4/mo cheaper than Close CRM ($19/mo). Neither offers a free plan.

Last updated: August 17, 2026

Data compiled by Arthur Jacquemin
Updated August 17, 2026
Try ActiveCampaign freeAffiliateTry Close CRM freePrice updated todayPrice updated today
Best Value

ActiveCampaign - ActiveCampaign starts at $4/mo lower ($15/mo vs $19/mo), offers 10 tiers vs 4.

ActiveCampaign vs Close CRM: Quick Pricing Facts

FeatureActiveCampaignClose CRM
Starting Price$15/mo$19/mo
Number of Plans104
Free TierNoNo
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

ActiveCampaign is the more affordable option, starting at $15/mo compared to Close CRM's $19/mo. Both are CRM tools with 14 combined pricing plans and 218 features compared. At comparable tiers, the monthly price difference is $30.

ActiveCampaign uses usage-based pricing while Close CRM uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
ActiveCampaign
ActiveCampaign
Try freeAffiliate
Close CRM
Close CRM
Try free
Tier 1
Enterprise
$145/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Premium segmentation
  • Unlimited automation actions
  • Premium CRM & ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
Start with Enterprise
Solo
$19/monthCheapest
Includes
  • Use Chloe & AI features
  • 500 credits/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Limited to 1 user
  • Limited to 10k leads
  • Workflows not included
Start with Solo
Tier 2
ProPopular
$79/month
Includes
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
  • Active Intelligence
  • Marketing automation
  • Email Marketing
  • Advanced segmentation
  • Unlimited automation actions
  • Standard CRM & premium ecommerce integrations
  • Landing pages
  • Predictive & conditional content
  • Attribution & conversion tracking
  • 3 users
Start with Pro
Essentials
$49/monthCheapest
Includes
  • Use Chloe & AI features
  • Shared pool: 1,000 credits/user, up to 10,000/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Unlimited contacts & leads
  • Team collaboration features
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task list
  • Workflows not included
Start with Essentials
Tier 3
Plus
$49/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Standard segmentation
  • Unlimited automation actions
  • Standard CRM & ecommerce integrations
  • Landing pages
  • 1 user
Start with Plus
GrowthPopular
$109/month
Includes
  • Use Chloe & AI features
  • Shared pool: 1,500 credits/user, up to 15,000/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Automated workflows
  • Use Chloe in Workflows
  • Power dialer
  • Custom activities
  • Send bulk email
Start with Growth
Tier 4
Starter
$15/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
  • Active Intelligence (limits apply)
  • Marketing automation
  • Email Marketing
  • Limited segmentation
  • 5 actions per automation
  • Standard CRM & ecommerce integrations
  • 1 user
Start with Starter
Scale
$149/month
Includes
  • Use Chloe & AI features
  • Shared pool: 2,000 credits/user, up to 20,000/month
  • Refreshes monthly (no rollover)
  • Additional credits available
  • Role-based access & permissions
  • Lead visibility rules
  • Predictive dialer
  • Unlimited call recording retention
  • Live call coaching
Start with Scale
Tier 5
Premium
$218/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Dedicated account team
  • Up to 5 lines
  • 8 users
Start with Premium
-
Tier 6
AdvancedPopular
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Advanced flows
  • Team assignments
  • Up to 5 lines
  • 5 users
Start with Advanced
-
Tier 7
Core
$99/monthCheapest
Includes
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
  • Shared team inbox
  • Broadcast and automated messaging
  • Up to 2 lines
  • 3 users
Start with Core
-
Tier 8
Enterprise
$284/monthCheapest
Includes
  • Active Intelligence
  • Premium segmentation
  • Landing pages
  • Shared team inbox
  • Broadcast and automated messaging
  • Premium CRM & ecommerce integrations
  • Predictive & conditional content
  • Advanced contact management
  • Advanced flows
  • Team assignments
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Up to 5 lines
  • Active Intelligence
  • Premium segmentation
  • Landing pages
  • Shared team inbox
  • Broadcast and automated messaging
  • Premium CRM & ecommerce integrations
  • Predictive & conditional content
  • Advanced contact management
  • Advanced flows
  • Team assignments
  • Custom objects
  • Single Sign-On (SSO)
  • Dedicated account team
  • 5 users
  • Up to 5 lines
Start with Enterprise
-
Tier 9
ProPopular
$142/monthCheapest
Includes
  • Active Intelligence
  • Advanced segmentation
  • Unlimited automation actions
  • Landing pages
  • Shared team inbox
  • Broadcast and automated messaging
  • Standard CRM & premium ecommerce integrations
  • Predictive & conditional content
  • Advanced contact management
  • Advanced flows
  • Team assignments
  • 3 users
  • Up to 5 lines
  • Active Intelligence
  • Advanced segmentation
  • Unlimited automation actions
  • Landing pages
  • Shared team inbox
  • Broadcast and automated messaging
  • Standard CRM & premium ecommerce integrations
  • Predictive & conditional content
  • Advanced contact management
  • Advanced flows
  • Team assignments
  • 3 users
  • Up to 5 lines
Start with Pro
-
Tier 10
Plus
$112/monthCheapest
Includes
  • Active Intelligence (limits apply)
  • Standard segmentation
  • Unlimited automation actions
  • Landing pages
  • Shared team inbox
  • Broadcast and automated messaging
  • Standard CRM & ecommerce integrations
  • 1 user
  • Up to 5 lines
  • Active Intelligence (limits apply)
  • Standard segmentation
  • Unlimited automation actions
  • Landing pages
  • Shared team inbox
  • Broadcast and automated messaging
  • Standard CRM & ecommerce integrations
  • 1 user
  • Up to 5 lines
Start with Plus
-

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ActiveCampaign

Marketing automation and CRM platform for customer experience

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Close CRM

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Frequently Asked Questions: ActiveCampaign vs Close CRM

Which is cheaper, ActiveCampaign or Close CRM?
As of August 2026, ActiveCampaign starts at a lower price point. ActiveCampaign starts at $15/mo while Close CRM starts at $19/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does ActiveCampaign have vs Close CRM?
ActiveCampaign offers 10 pricing plans, while Close CRM offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular ActiveCampaign plan?
The Pro plan is ActiveCampaign's most popular tier, priced at $79/mo. Key features include Active Intelligence, Marketing automation, Email Marketing.
What is the most popular Close CRM plan?
The Growth plan is Close CRM's most popular tier, priced at $109/mo. Key features include Use Chloe & AI features, Shared pool: 1,500 credits/user, up to 15,000/month, Refreshes monthly (no rollover).
What pricing models do ActiveCampaign and Close CRM use?
ActiveCampaign uses a usage-based pricing model, while Close CRM uses per-seat pricing. The right model depends on your team size and usage patterns.
How do ActiveCampaign and Close CRM compare for CRM?
Both ActiveCampaign and Close CRM are CRM tools. ActiveCampaign offers 10 plans starting at $15/mo, while Close CRM offers 4 plans starting at $19/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. ActiveCampaign Official Pricing- Vendor pricing page
  2. Close CRM Official Pricing- Vendor pricing page

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