Apollo.io vs Copper: Pricing Comparison 2026
Side-by-side pricing comparison of Apollo.io and Copper. See all plans, features, and costs at a glance.
Bottom line: Apollo.io starts at $49/mo and Copper starts at Custom pricing. Compare all 8 pricing tiers side by side.
Last updated: March 16, 2026
Apollo.io vs Copper: Quick Pricing Facts
| Feature | Apollo.io | Copper |
|---|---|---|
| Starting Price | $49/mo | Custom pricing |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | No |
| Pricing Model | per-seat | per-seat |
| Annual Discount | N/A | N/A |
Apollo.io and Copper are both priced at $49/mo, making them equally accessible CRM tools. Together they offer 8 pricing plans with 20 features compared, so the best choice comes down to which features match your needs.
Apollo.io stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Apollo.io Try it freeAffiliate |  Copper Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest | Starter $9 / year Includes
|
| Tier 2 | Basic $49/monthCheapest | Basic $23 / year Includes
|
| Tier 3 | Professional $79/monthCheapest | ProfessionalPopular $59 / year Includes
|
| Tier 4 | Organization $119/monthCheapest | Business $99 / year Includes
|
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Apollo.io
Apollo.io offers a free plan.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Apollo.io
Try Apollo.io freeWhich Should You Choose?
Choose Apollo.io if:
- •You need a free plan with core features—Apollo.io offers no-cost access with no credit card required
- •You prioritize Apollo.io's user experience and interface over price (both tools are similarly priced)
- •Apollo.io's 4-tier per-seat structure gives clearer cost visibility for budget planning
Choose Copper if:
- •You want more features built-in—Copper offers 20 additional features across its plans
- •Your team needs custom enterprise pricing—Copper offers negotiated terms for large deployments
- •You prioritize Copper's user experience and interface over price (both tools are similarly priced)
Apollo.io offers a free plan [1], eliminating the cost barrier for evaluation, while Copper requires paid subscription from the start. This gives Apollo.io a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Apollo.io's free tier, upgrading to a paid plan at approximately $49/mo provides substantial additional functionality. Compare this pricing path against Copper's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Apollo.io's 4 tiers provide flexibility at different budgets, while Copper's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Apollo.io is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Best choice: Apollo.io
Try Apollo.io freeFrequently Asked Questions: Apollo.io vs Copper
How many pricing plans does Apollo.io have vs Copper?
Does Apollo.io or Copper offer a free plan?
Can I save money by paying annually for Apollo.io or Copper?
What is the most popular Copper plan?
Does Apollo.io or Copper offer custom enterprise pricing?
How do Apollo.io and Copper compare for CRM?
Sources
- Apollo.io Official Pricing— Vendor pricing page
- Copper Official Pricing— Vendor pricing page
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