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Apollo.io vs Really Simple Systems: Pricing Comparison 2026

Side-by-side pricing comparison of Apollo.io and Really Simple Systems. See all plans, features, and costs at a glance.

Bottom line: Apollo.io starts at $49/mo, making it $6/mo cheaper than Really Simple Systems ($55/mo). Apollo.io offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Apollo.io vs Really Simple Systems: Quick Pricing Facts

FeatureApollo.ioReally Simple Systems
Starting Price$49/mo$55/mo
Number of Plans410
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Apollo.io is the more affordable option, starting at $49/mo compared to Really Simple Systems' $55/mo. Both are CRM tools with 14 combined pricing plans and 20 features compared.

Apollo.io stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apollo.io
Apollo.io
Try it freeAffiliate
Really Simple Systems
Really Simple Systems
Try it free
Tier 1
Free
$0/monthCheapest
Start with Free
Mail+
$129/month
$11 / year
Includes
  • Personal email marketing
  • Relevant messaging
Start with Mail+
Tier 2
Basic
$49/monthCheapest
Start with Basic
SendPro
$99/month
$8 / year
Includes
  • Transactional emails
  • Safe delivery
Start with SendPro
Tier 3
Professional
$79/month
Start with Professional
Activate Search
$55/monthCheapest
$5 / year
Includes
  • Onsite search software
  • Increased conversion
Start with Activate Search
Tier 4
Organization
$119/monthCheapest
Start with Organization
CRM
$140/month
$12 / year
Includes
  • Customer data management
  • Lead management
Start with CRM
Tier 5
Chat+
$249/monthCheapest
$21 / year
Includes
  • AI-driven chatbots
  • Audience experience improvement
Start with Chat+
Tier 6
Message
$199/monthCheapest
$17 / year
Includes
  • Conversational messaging
  • WhatsApp integration
Start with Message
Tier 7
Momice
$208/monthCheapest
$17 / year
Includes
  • Event management
  • Invites and registrations
Start with Momice
Tier 8
Engage
$299/monthCheapest
$25 / year
Includes
  • Social media publishing
  • Social analytics
Start with Engage
Tier 9
Activate
$549/monthCheapest
$46 / year
Includes
  • Customer Data Platform
  • Personalisation
Start with Activate
Tier 10
MailPro
$449/monthCheapest
$37 / year
Includes
  • Multi-brand email marketing
  • Automation
Start with MailPro

Swipe to compare plans →

Apollo.io

B2B sales intelligence and engagement platform

View all Apollo.io plans

Really Simple Systems

Easy CRM for small teams with marketing and service tools

View all Really Simple Systems plans
Our Pick

Apollo.io

Apollo.io offers a free plan, starts at $6/mo lower ($49/mo vs $55/mo).

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Apollo.io

Try Apollo.io free

Which Should You Choose?

Choose Apollo.io if:

  • You want lower per-user costs—Apollo.io starts at $49/mo, saving $6/mo compared to Really Simple Systems at $55/mo
  • You need a free plan with core features—Apollo.io offers no-cost access with no credit card required
  • You want Apollo.io's approach to incremental feature unlocking across its 4 pricing tiers

Choose Really Simple Systems if:

  • You need 10 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Really Simple Systems offers 20 additional features across its plans
  • Really Simple Systems's per-seat pricing lets you match exact team size without tier gaps

Apollo.io is the more affordable choice [1], starting at $49/mo compared to Really Simple Systems' $55/mo. For a 50-person team on paid plans, this translates to Apollo.io saving approximately $300/month. Apollo.io offers 4 pricing tiers compared to Really Simple Systems' 10, giving you more granular control over scaling costs as your team grows. Across all tiers, Apollo.io provides 0 total features versus 20 for Really Simple Systems, offering a more focused toolset depending on your specific needs. For budget-conscious teams seeking predictable costs, Apollo.io delivers superior value. Really Simple Systems may justify its premium for specialized needs, but most organizations will find Apollo.io the smarter financial choice.

Best choice: Apollo.io

Try Apollo.io free
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Frequently Asked Questions: Apollo.io vs Really Simple Systems

Which is cheaper, Apollo.io or Really Simple Systems?
As of March 2026, Apollo.io starts at a lower price point. Apollo.io starts at $49/mo while Really Simple Systems starts at $55/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apollo.io have vs Really Simple Systems?
Apollo.io offers 4 pricing plans, while Really Simple Systems offers 10 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apollo.io or Really Simple Systems offer a free plan?
Apollo.io offers a free plan, while Really Simple Systems does not. If budget is a concern, Apollo.io lets you get started at no cost.
Can I save money by paying annually for Apollo.io or Really Simple Systems?
Both Apollo.io and Really Simple Systems offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
How do Apollo.io and Really Simple Systems compare for CRM?
Both Apollo.io and Really Simple Systems are CRM tools. Apollo.io offers 4 plans starting at $49/mo, while Really Simple Systems offers 10 plans starting at $55/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Apollo.io Official PricingVendor pricing page
  2. Really Simple Systems Official PricingVendor pricing page

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