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Apptivo vs Folk: Pricing Comparison 2026

Side-by-side pricing comparison of Apptivo and Folk. See all plans, features, and costs at a glance.

Bottom line: Apptivo starts at $20/mo and Folk starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Apptivo vs Folk: Quick Pricing Facts

FeatureApptivoFolk
Starting Price$20/moCustom pricing
Number of Plans43
Free TierNoNo
Pricing Modelper-seatper-seat
Annual DiscountUp to 20%N/A

Apptivo and Folk are both priced at $20/mo, making them equally accessible CRM tools. Together they offer 7 pricing plans with 32 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Tier 1
Lite
$20/monthCheapest
$192 / year(save $48)
Includes
  • 18 apps
  • CRM
  • Projects
  • Invoices
Start with Lite
StandardPopular
$24 / year
Includes
  • Pipeline management
  • Email campaigns
  • Contact enrichment
  • AI Assistants
  • Magic fields (AI)
  • LinkedIn extension
  • Email, calendar & WhatsApp sync
  • 5,000+ integrations
Start with Standard
Tier 2
PremiumPopular
$30/monthCheapest
$288 / year(save $72)
Includes
  • 46 apps
  • Supply chain
  • HR
Start with Premium
Premium
$48 / year
Includes
  • Custom objects & Deals
  • Email sequences
  • Advanced roles & permissions
  • Dashboards
  • API access
  • More credits for enrichments, messages, account sync, AI fields
  • Full history of interactions
Start with Premium
Tier 3
Ultimate
$50/monthCheapest
$480 / year(save $120)
Includes
  • 57 apps
  • All features
  • Priority support
Start with Ultimate
Custom
$80 / year
Includes
  • Custom limits for enrichments, messages, account sync, AI fields
  • Custom billing
  • Dedicated support on custom integrations
  • Dedicated point of contact
Start with Custom
Tier 4
Enterprise
Custom pricing
Includes
  • Custom apps
  • SLA
  • Dedicated support
Start with Enterprise

Swipe to compare plans →

Apptivo

Cloud business management suite with CRM and invoicing

View all Apptivo plans

Folk

Lightweight CRM for relationship management and outreach

View all Folk plans
Our Pick

Apptivo

Apptivo provides up to 20% annual savings, offers 4 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Apptivo

Try Apptivo free

Which Should You Choose?

Choose Apptivo if:

  • Annual billing savings matter to your budget—Apptivo offers up to 20% off with annual commitment
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You prioritize Apptivo's user experience and interface over price (both tools are similarly priced)

Choose Folk if:

  • You want more features built-in—Folk offers 6 additional features across its plans
  • You prioritize Folk's user experience and interface over price (both tools are similarly priced)
  • Folk's 3-tier per-seat structure gives clearer cost visibility for budget planning

Apptivo and Folk offer competitively positioned plans [1], with Apptivo starting at $20/mo and Folk at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Apptivo provides 4 pricing tiers versus Folk's 3 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Apptivo offers 13 total features across its tiers, while Folk provides 19. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.

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Frequently Asked Questions: Apptivo vs Folk

How many pricing plans does Apptivo have vs Folk?
Apptivo offers 4 pricing plans, while Folk offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for Apptivo or Folk?
Apptivo offers up to 20% off on the Lite plan with annual billing. Folk does not currently advertise annual discounts.
What is the most popular Apptivo plan?
The Premium plan is Apptivo's most popular tier, priced at $30/mo. Key features include 46 apps, Supply chain, HR.
What is the most popular Folk plan?
The Standard plan is Folk's most popular tier, priced at Custom pricing. Key features include Pipeline management, Email campaigns, Contact enrichment.
Does Apptivo or Folk offer custom enterprise pricing?
Yes, both Apptivo and Folk offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Apptivo and Folk compare for CRM?
Both Apptivo and Folk are CRM tools. Apptivo offers 4 plans starting at $20/mo, while Folk offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Apptivo Official PricingVendor pricing page
  2. Folk Official PricingVendor pricing page

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