Drip vs EmailOctopus: Pricing Comparison 2026
Side-by-side pricing comparison of Drip and EmailOctopus. See all plans, features, and costs at a glance.
Bottom line: EmailOctopus starts at $9/mo, making it $30/mo cheaper than Drip ($39/mo). Drip offers a free plan.
Last updated: March 16, 2026
Drip vs EmailOctopus: Quick Pricing Facts
| Feature | Drip | EmailOctopus |
|---|---|---|
| Starting Price | $39/mo | $9/mo |
| Number of Plans | 2 | 2 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
EmailOctopus is the more affordable option, starting at $9/mo compared to Drip's $39/mo. Both are Email Marketing tools with 4 combined pricing plans and 20 features compared.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Drip Try it free |  EmailOctopus Try it free |
|---|---|---|
| Tier 1 | Free Trial $0/monthCheapest Includes
| Free $0/monthCheapest Includes
|
| Tier 2 | Basic $39/month $39 / year Includes
| $9 $9/monthCheapest Includes
|
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Which Should You Choose?
Choose Drip if:
- •You prefer Drip's free tier features—14-day free trial, Limited features during trial
- •You want more features built-in—Drip offers 2 additional features across its plans
- •You want Drip's approach to incremental feature unlocking across its 2 pricing tiers
Choose EmailOctopus if:
- •You want lower per-user costs—EmailOctopus starts at $9/mo, saving $30/mo compared to Drip at $39/mo
- •You prefer EmailOctopus's free tier features—EmailOctopus branding on emails, Reports available for 30 days
- •You need predictable billing — EmailOctopus's usage-based model avoids surprise overages
Both Drip and EmailOctopus offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Drip includes 3 features, while EmailOctopus includes 4 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Drip vs EmailOctopus
Which is cheaper, Drip or EmailOctopus?
How many pricing plans does Drip have vs EmailOctopus?
Does Drip or EmailOctopus offer a free plan?
Can I save money by paying annually for Drip or EmailOctopus?
How do Drip and EmailOctopus compare for Email Marketing?
Sources
- Drip Official Pricing— Vendor pricing page
- EmailOctopus Official Pricing— Vendor pricing page
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