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Email Marketing

Drip vs Loops: Pricing Comparison 2026

Side-by-side pricing comparison of Drip and Loops. See all plans, features, and costs at a glance.

Bottom line: Both Drip and Loops offer free plans. Drip has 2 pricing tiers while Loops has 1.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Drip vs Loops: Quick Pricing Facts

FeatureDripLoops
Starting Price$39/moCustom pricing
Number of Plans21
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Drip and Loops are both priced at $39/mo, making them equally accessible Email Marketing tools. Together they offer 3 pricing plans with 12 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Tier 1
Free Trial
$0/monthCheapest
Includes
  • 14-day free trial
  • Limited features during trial
  • No credit card required
Start with Free Trial
FreePopular
$0/monthCheapest
Includes
  • Up to 1,000 subscribed contacts
Start with Free
Tier 2
Basic
$39/monthCheapest
$39 / year
Includes
  • 1-2,500 people
  • Unlimited email sends
  • Email support
  • Dynamic segments
  • Onsite campaigns
  • Up to 50 workflows
  • Unlimited sub-accounts
  • Open API access
Start with Basic

Swipe to compare plans →

Drip

Ecommerce email marketing and automation platform

View all Drip plans

Loops

Email platform for SaaS companies with event-based automation

View all Loops plans
Our Pick

Drip

Drip offers a free plan, offers 2 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Drip

Try Drip free

Which Should You Choose?

Choose Drip if:

  • You prefer Drip's free tier features—14-day free trial, Limited features during trial
  • You need 2 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Drip offers 10 additional features across its plans

Choose Loops if:

  • You prefer Loops's free tier features—Up to 1,000 subscribed contacts
  • You prioritize Loops's user experience and interface over price (both tools are similarly priced)
  • You want Loops's approach to incremental feature unlocking across its 1 pricing tier

Both Drip and Loops offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Drip includes 3 features, while Loops includes 1 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.

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Frequently Asked Questions: Drip vs Loops

How many pricing plans does Drip have vs Loops?
Drip offers 2 pricing plans, while Loops offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Drip or Loops offer a free plan?
Yes, both Drip and Loops offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Drip or Loops?
Both Drip and Loops offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Loops plan?
The Free plan is Loops' most popular tier, priced at Free. Key features include Up to 1,000 subscribed contacts.
How do Drip and Loops compare for Email Marketing?
Both Drip and Loops are Email Marketing tools. Drip offers 2 plans starting at $39/mo, while Loops offers 1 plan starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Drip Official PricingVendor pricing page
  2. Loops Official PricingVendor pricing page

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