Drip vs Omnisend: Pricing Comparison 2026
Side-by-side pricing comparison of Drip and Omnisend. See all plans, features, and costs at a glance.
Bottom line: Omnisend starts at $11.2/mo, making it $28/mo cheaper than Drip ($39/mo). Drip offers a free plan.
Last updated: March 16, 2026
Drip vs Omnisend: Quick Pricing Facts
| Feature | Drip | Omnisend |
|---|---|---|
| Starting Price | $39/mo | $11.2/mo |
| Number of Plans | 2 | 3 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Omnisend is the more affordable option, starting at $11.2/mo compared to Drip's $39/mo. Both are Email Marketing tools with 5 combined pricing plans and 40 features compared.
Drip stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Drip Try it free |  Omnisend Try it free |
|---|---|---|
| Tier 1 | Free Trial $0/monthCheapest Includes
| Standard $11/month Includes
|
| Tier 2 | Basic $39/monthCheapest $39 / year Includes
| ProPopular $41/month Includes
|
| Tier 3 | — | Custom pricing Custom pricing Includes
|
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Omnisend
Omnisend starts at $27.8/mo lower ($11.2/mo vs $39/mo), offers 3 tiers vs 2.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Omnisend
Try Omnisend freeWhich Should You Choose?
Choose Drip if:
- •You need a free plan with 14-day free trial, Limited features during trial—Drip offers no-cost access with no credit card required
- •You need predictable billing — Drip's usage-based model avoids surprise overages
- •Drip's feature bundling aligns with how Email Marketing teams actually work day-to-day
Choose Omnisend if:
- •You want lower per-user costs—Omnisend starts at $11.2/mo, saving $27.8/mo compared to Drip at $39/mo
- •You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Omnisend offers 18 additional features across its plans
- •Your team needs custom enterprise pricing—Omnisend offers negotiated terms for large deployments
Drip offers a free plan [1], eliminating the cost barrier for evaluation, while Omnisend requires paid subscription from the start. This gives Drip a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Drip's free tier, upgrading to a paid plan at approximately $39/mo provides substantial additional functionality. Compare this pricing path against Omnisend's tiering starting at $11.2/mo to assess total cost of ownership over 12 months. Drip's 2 tiers provide flexibility at different budgets, while Omnisend's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Drip is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Drip vs Omnisend
Which is cheaper, Drip or Omnisend?
How many pricing plans does Drip have vs Omnisend?
Does Drip or Omnisend offer a free plan?
Can I save money by paying annually for Drip or Omnisend?
What is the most popular Omnisend plan?
Does Drip or Omnisend offer custom enterprise pricing?
How do Drip and Omnisend compare for Email Marketing?
Sources
- Drip Official Pricing— Vendor pricing page
- Omnisend Official Pricing— Vendor pricing page
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