EmailOctopus vs Omnisend: Pricing Comparison 2026
Side-by-side pricing comparison of EmailOctopus and Omnisend. See all plans, features, and costs at a glance.
Bottom line: EmailOctopus starts at $9/mo, making it $2/mo cheaper than Omnisend ($11.2/mo). EmailOctopus offers a free plan.
Last updated: March 16, 2026
EmailOctopus vs Omnisend: Quick Pricing Facts
| Feature | EmailOctopus | Omnisend |
|---|---|---|
| Starting Price | $9/mo | $11.2/mo |
| Number of Plans | 2 | 3 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
EmailOctopus is the more affordable option, starting at $9/mo compared to Omnisend's $11.2/mo. Both are Email Marketing tools with 5 combined pricing plans and 38 features compared.
EmailOctopus stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  EmailOctopus Try it free |  Omnisend Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest Includes
| Standard $11/month Includes
|
| Tier 2 | $9 $9/monthCheapest Includes
| ProPopular $41/month Includes
|
| Tier 3 | — | Custom pricing Custom pricing Includes
|
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EmailOctopus
EmailOctopus offers a free plan, starts at $2.1999999999999993/mo lower ($9/mo vs $11.2/mo).
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: EmailOctopus
Try EmailOctopus freeWhich Should You Choose?
Choose EmailOctopus if:
- •You want lower per-user costs—EmailOctopus starts at $9/mo, saving $2.1999999999999993/mo compared to Omnisend at $11.2/mo
- •You need a free plan with EmailOctopus branding on emails, Reports available for 30 days—EmailOctopus offers no-cost access with no credit card required
- •You prioritize EmailOctopus's user experience and interface over price (both tools are similarly priced)
Choose Omnisend if:
- •You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Omnisend offers 20 additional features across its plans
- •Your team needs custom enterprise pricing—Omnisend offers negotiated terms for large deployments
EmailOctopus is the more affordable choice [1], starting at $9/mo compared to Omnisend's $11.2/mo. For a 50-person team on paid plans, this translates to EmailOctopus saving approximately $110/month. EmailOctopus offers 2 pricing tiers compared to Omnisend's 3, giving you more granular control over scaling costs as your team grows. Across all tiers, EmailOctopus provides 9 total features versus 29 for Omnisend, offering a more focused toolset depending on your specific needs. If controlling SaaS spend is a priority, EmailOctopus offers the better cost-to-value ratio. Consider Omnisend only if its unique capabilities directly address a gap EmailOctopus cannot fill.
Frequently Asked Questions: EmailOctopus vs Omnisend
Which is cheaper, EmailOctopus or Omnisend?
How many pricing plans does EmailOctopus have vs Omnisend?
Does EmailOctopus or Omnisend offer a free plan?
What is the most popular Omnisend plan?
Does EmailOctopus or Omnisend offer custom enterprise pricing?
How do EmailOctopus and Omnisend compare for Email Marketing?
Sources
- EmailOctopus Official Pricing— Vendor pricing page
- Omnisend Official Pricing— Vendor pricing page
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