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Email Marketing

Emma vs Ghost: Pricing Comparison 2026

Side-by-side pricing comparison of Emma and Ghost. See all plans, features, and costs at a glance.

Bottom line: Emma starts at $105/mo and Ghost starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Emma freeTry Ghost freePrice updated 12d agoPrice updated 12d ago

Emma vs Ghost: Quick Pricing Facts

FeatureEmmaGhost
Starting Price$105/moCustom pricing
Number of Plans34
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Emma and Ghost are both priced at $105/mo, making them equally accessible Email Marketing tools. Together they offer 7 pricing plans with 43 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Emma
Ghost
Tier 1
EMMA LITE INCLUDES:
$105/monthCheapest
Includes
  • Drag and drop editor
  • Audience segmentation
  • AI Assistant
  • Email and phone support
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
  • 10+ sub-accounts
  • Unlimited users
  • Internal sending subaccounts
  • Share audiences between subaccounts
  • Priority phone support
Start with EMMA LITE INCLUDES:
STARTER
Custom pricing
Includes
  • Your own website
  • Free custom domain NEW
  • Email newsletter
  • Simple design settings
  • 1,000 members
Start with STARTER
Tier 2
EVERYTHING IN LITE, PLUS:
$205/monthCheapest
Includes
  • Tiered account structure
  • Brand Manager
  • Trend reporting
  • Share branded assets across subaccounts
Start with EVERYTHING IN LITE, PLUS:
PUBLISHER
Custom pricing
Includes
  • 3 staff users
  • Custom themes
  • 8,000+ integrations
  • Paid subscriptions
  • Advanced analytics
  • 1,000 members
Start with PUBLISHER
Tier 3
EVERYTHING IN TEAMS, PLUS:
Custom pricing
Includes
  • 10+ sub-accounts
  • Unlimited users
  • Internal sending subaccounts
  • Share audiences between subaccounts
  • Priority phone support
Start with EVERYTHING IN TEAMS, PLUS:
BUSINESS
Custom pricing
Includes
  • 15 staff users
  • Priority support
  • Higher usage limits
  • Early access to features
  • 10,000 members
Start with BUSINESS
Tier 4
-
CUSTOM
Custom pricing
Includes
  • Unlimited staff users
  • Advanced configurations
  • Dedicated IP address
  • 99.9% uptime SLA
  • Unlimited members
Start with CUSTOM

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Emma

Email marketing with brand control and team management

View all Emma plans

Ghost

Open-source publishing platform for newsletters and memberships

View all Ghost plans

Frequently Asked Questions: Emma vs Ghost

How many pricing plans does Emma have vs Ghost?
Emma offers 3 pricing plans, while Ghost offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Emma or Ghost offer custom enterprise pricing?
Yes, both Emma and Ghost offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Emma and Ghost compare for Email Marketing?
Both Emma and Ghost are Email Marketing tools. Emma offers 3 plans starting at $105/mo, while Ghost offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Emma Official Pricing- Vendor pricing page
  2. Ghost Official Pricing- Vendor pricing page

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