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Folk vs Keap: Pricing Comparison 2026

Side-by-side pricing comparison of Folk and Keap. See all plans, features, and costs at a glance.

Bottom line: Folk starts at Custom pricing and Keap starts at $299/mo. Compare all 4 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Folk vs Keap: Quick Pricing Facts

FeatureFolkKeap
Starting PriceCustom pricing$299/mo
Number of Plans31
Free TierNoNo
Pricing Modelper-seatusage-based
Annual DiscountN/AN/A

Folk and Keap are both priced at Custom pricing, making them equally accessible CRM tools. Together they offer 4 pricing plans with 19 features compared, so the best choice comes down to which features match your needs.

Folk uses per-seat pricing while Keap uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Tier 1
StandardPopular
$24 / year
Includes
  • Pipeline management
  • Email campaigns
  • Contact enrichment
  • AI Assistants
  • Magic fields (AI)
  • LinkedIn extension
  • Email, calendar & WhatsApp sync
  • 5,000+ integrations
Start with Standard
Need more than 50,000 contacts?
$299/monthCheapest
Start with Need more than 50,000 contacts?
Tier 2
Premium
$48 / year
Includes
  • Custom objects & Deals
  • Email sequences
  • Advanced roles & permissions
  • Dashboards
  • API access
  • More credits for enrichments, messages, account sync, AI fields
  • Full history of interactions
Start with Premium
Tier 3
Custom
$80 / year
Includes
  • Custom limits for enrichments, messages, account sync, AI fields
  • Custom billing
  • Dedicated support on custom integrations
  • Dedicated point of contact
Start with Custom

Swipe to compare plans →

Folk

Lightweight CRM for relationship management and outreach

View all Folk plans

Keap

CRM and marketing automation for small businesses

View all Keap plans
Our Pick

Folk

Folk offers 3 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Folk

Try Folk free

Which Should You Choose?

Choose Folk if:

  • You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Folk offers 19 additional features across its plans
  • Your team needs custom enterprise pricing—Folk offers negotiated terms for large deployments

Choose Keap if:

  • You prioritize Keap's user experience and interface over price (both tools are similarly priced)
  • You want Keap's approach to incremental feature unlocking across its 1 pricing tier
  • Keap's focused feature set keeps your team in control without tool bloat

Folk and Keap offer competitively positioned plans [1], with Folk starting at Custom pricing and Keap at $299/mo. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Folk provides 3 pricing tiers versus Keap's 1 option, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. Feature-wise, Folk offers 19 total features across its tiers, while Keap provides 0. Map your required features to each tier to determine which tool delivers the capabilities you need at your target price point. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.

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Frequently Asked Questions: Folk vs Keap

How many pricing plans does Folk have vs Keap?
Folk offers 3 pricing plans, while Keap offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for Folk or Keap?
Both Folk and Keap offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Folk plan?
The Standard plan is Folk's most popular tier, priced at Custom pricing. Key features include Pipeline management, Email campaigns, Contact enrichment.
Does Folk or Keap offer custom enterprise pricing?
Folk offers a custom-priced enterprise tier for larger teams. Keap lists all its pricing publicly.
What pricing models do Folk and Keap use?
Folk uses a per-seat pricing model, while Keap uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Folk and Keap compare for CRM?
Both Folk and Keap are CRM tools. Folk offers 3 plans starting at Custom pricing, while Keap offers 1 plan starting at $299/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Folk Official PricingVendor pricing page
  2. Keap Official PricingVendor pricing page

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