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Close vs Keap: Pricing Comparison 2026

Side-by-side pricing comparison of Close and Keap. See all plans, features, and costs at a glance.

Bottom line: Close starts at $49/mo, making it $250/mo cheaper than Keap ($299/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Close vs Keap: Quick Pricing Facts

FeatureCloseKeap
Starting Price$49/mo$299/mo
Number of Plans31
Free TierNoNo
Pricing Modelper-seatusage-based
Annual DiscountN/AN/A

Close is the more affordable option, starting at $49/mo compared to Keap's $299/mo. Both are CRM tools with 4 combined pricing plans and 13 features compared.

Close uses per-seat pricing while Keap uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Close
Close
Try it freeAffiliate
Tier 1
Essentials
$49/monthCheapest
$35 / year
Includes
  • Unlimited contacts & leads
  • Multiple pipelines
  • Advanced lead & activity filters
  • Built-in forms, email, calling & SMS
  • Centralized inbox & task lists
Start with Essentials
Need more than 50,000 contacts?
$299/month
Start with Need more than 50,000 contacts?
Tier 2
Growth
$109/monthCheapest
$99 / year
Includes
  • Automated workflows
  • Power Dialer
  • AI Email Assistant
  • Custom Activities
Start with Growth
Tier 3
Scale
$149/monthCheapest
$139 / year
Includes
  • Role-based access & permissions
  • Lead visibility rules
  • Predictive Dialer
  • Unlimited call recording
Start with Scale

Swipe to compare plans →

Close

CRM built for inside sales teams with calling and email

View all Close plans

Keap

CRM and marketing automation for small businesses

View all Keap plans

What Reviewers Say

Our Pick

Close

Close starts at $250/mo lower ($49/mo vs $299/mo), offers 3 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Close

Try Close free

Which Should You Choose?

Choose Close if:

  • You want lower per-user costs—Close starts at $49/mo, saving $250/mo compared to Keap at $299/mo
  • You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Close offers 13 additional features across its plans

Choose Keap if:

  • You prefer Keap's usage-based model with its single-tier structure
  • Keap keeps its feature set lean, which means faster onboarding and less complexity
  • You need a CRM tool that scales with your team — Keap's tier progression supports that

Close is the more affordable choice [1], starting at $49/mo compared to Keap's $299/mo. For a 50-person team on paid plans, this translates to Close saving approximately $12500/month. Close offers 3 pricing tiers compared to Keap's 1, giving you more granular control over scaling costs as your team grows. Across all tiers, Close provides 13 total features versus 0 for Keap, offering a richer feature set depending on your specific needs. The pricing math favors Close for most team sizes. Keap becomes worth the premium only when its differentiating features are central to your workflow.

Best choice: Close

Try Close free
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Frequently Asked Questions: Close vs Keap

Which is cheaper, Close or Keap?
As of March 2026, Close starts at a lower price point. Close starts at $49/mo while Keap starts at $299/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Close have vs Keap?
Close offers 3 pricing plans, while Keap offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for Close or Keap?
Both Close and Keap offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What pricing models do Close and Keap use?
Close uses a per-seat pricing model, while Keap uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Close and Keap compare for CRM?
Both Close and Keap are CRM tools. Close offers 3 plans starting at $49/mo, while Keap offers 1 plan starting at $299/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Close Official PricingVendor pricing page
  2. Keap Official PricingVendor pricing page

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