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Customer Support

Gladly vs Unthread: Pricing Comparison 2026

Side-by-side pricing comparison of Gladly and Unthread. See all plans, features, and costs at a glance.

Bottom line: Gladly starts at $29/mo, making it $46/mo cheaper than Unthread ($75/mo). Gladly offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Gladly vs Unthread: Quick Pricing Facts

FeatureGladlyUnthread
Starting Price$29/mo$75/mo
Number of Plans53
Free TierYesNo
Pricing Modelper-seatflat
Annual DiscountN/AN/A

Gladly is the more affordable option, starting at $29/mo compared to Unthread's $75/mo. Both are Customer Support tools with 8 combined pricing plans and 41 features compared.

Gladly stands out with a free plan for getting started. Gladly uses per-seat pricing while Unthread uses flat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Customer Support needs.

Pricing Plans
Unthread
Unthread
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Basic features
  • Limited support
Start with Free
Basic
$75/month
$900 / year
Includes
  • Conversation tracking
  • SLAs and assignments
  • Slack Inbox
  • Slack Broadcasts
  • Basics integrations & API
  • Dedicated Slack support channel
  • Up to 100 conversations/month
Start with Basic
Tier 2
Starter
$29/monthCheapest
$29 / year
Includes
  • All Free features
  • Email support
  • Basic analytics
Start with Starter
ProPopular
Custom pricing
Includes
  • Everything in Basic
  • AI automation builder
  • Self-learning documentation
  • Customer portal
  • Knowledgebase sync
  • Custom analytics dashboards
  • NPS & CSAT surveys
  • CRM integrations
  • Advanced permissioning
  • Bi-directional 3rd party ticket sync
Start with Pro
Tier 3
ProPopular
$99/monthCheapest
$99 / year
Includes
  • All Starter features
  • Phone support
  • Advanced analytics
  • Custom integrations
Start with Pro
Enterprise
Custom pricing
Includes
  • Custom integrations
  • Single sign-on (SSO)
  • HRIS integration & directory sync
  • HIPAA & BAAs
  • Dedicated hosting
  • Mass email broadcasts
  • Industry-leading SLAs
  • Slack enterprise grid
  • LDAP integration
Start with Enterprise
Tier 4
Business
$199/monthCheapest
$199 / year
Includes
  • All Pro features
  • Dedicated account manager
  • Priority support
Start with Business
Tier 5
Enterprise
Custom pricing
Includes
  • All Business features
  • Custom solutions
  • Scalability options
Start with Enterprise

Swipe to compare plans →

Gladly

People-centered customer service platform

View all Gladly plans

Unthread

AI-automated support ticketing inside Slack

View all Unthread plans
Our Pick

Gladly

Gladly offers a free plan, starts at $46/mo lower ($29/mo vs $75/mo), offers 5 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Gladly

Try Gladly free

Which Should You Choose?

Choose Gladly if:

  • You want lower per-user costs—Gladly starts at $29/mo, saving $46/mo compared to Unthread at $75/mo
  • You need a free plan with Basic features, Limited support—Gladly offers no-cost access with no credit card required
  • You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need

Choose Unthread if:

  • You want more features built-in—Unthread offers 11 additional features across its plans
  • You prefer Unthread's flat model with its 3-tier structure
  • You value Unthread's specific feature progression from free to advanced tier levels

Gladly is the more affordable choice [1], starting at $29/mo compared to Unthread's $75/mo. For a 50-person team on paid plans, this translates to Gladly saving approximately $2300/month. Gladly offers 5 pricing tiers compared to Unthread's 3, giving you more granular control over scaling costs as your team grows. Across all tiers, Gladly provides 15 total features versus 26 for Unthread, offering a more focused toolset depending on your specific needs. If controlling SaaS spend is a priority, Gladly offers the better cost-to-value ratio. Consider Unthread only if its unique capabilities directly address a gap Gladly cannot fill.

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Frequently Asked Questions: Gladly vs Unthread

Which is cheaper, Gladly or Unthread?
As of March 2026, Gladly starts at a lower price point. Gladly starts at $29/mo while Unthread starts at $75/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Gladly have vs Unthread?
Gladly offers 5 pricing plans, while Unthread offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Gladly or Unthread offer a free plan?
Gladly offers a free plan, while Unthread does not. If budget is a concern, Gladly lets you get started at no cost.
Can I save money by paying annually for Gladly or Unthread?
Both Gladly and Unthread offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Gladly plan?
The Pro plan is Gladly's most popular tier, priced at $99/mo. Key features include All Starter features, Phone support, Advanced analytics.
What is the most popular Unthread plan?
The Pro plan is Unthread's most popular tier, priced at Custom pricing. Key features include Everything in Basic, AI automation builder, Self-learning documentation.
Does Gladly or Unthread offer custom enterprise pricing?
Yes, both Gladly and Unthread offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.

Sources

  1. Gladly Official PricingVendor pricing page
  2. Unthread Official PricingVendor pricing page

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