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Email Marketing

Loops vs Substack: Pricing Comparison 2026

Side-by-side pricing comparison of Loops and Substack. See all plans, features, and costs at a glance.

Bottom line: Both Loops and Substack offer free plans. Loops has 1 pricing tiers while Substack has 7.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Loops vs Substack: Quick Pricing Facts

FeatureLoopsSubstack
Starting PriceCustom pricing$5/mo
Number of Plans17
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Loops and Substack are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 8 pricing plans with 23 features compared, so the best choice comes down to which features match your needs.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Substack
Substack
Try it free
Tier 1
FreePopular
$0/monthCheapest
Includes
  • Up to 1,000 subscribed contacts
Start with Free
Free
$0/monthCheapest
Includes
  • Set up paid subscriptions
  • Keep 90% of revenue
  • Own your content
  • Choose free or paid posts
Start with Free
Tier 2
Basic
$5/monthCheapest
$5 / year
Includes
  • Earn from 50 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Basic
Tier 3
Standard
$7/monthCheapest
$7 / year
Includes
  • Earn from 100 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Standard
Tier 4
Advanced
$10/monthCheapest
$10 / year
Includes
  • Earn from 200 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Advanced
Tier 5
Pro
$15/monthCheapest
$15 / year
Includes
  • Earn from 400 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Pro
Tier 6
Premium
$30/monthCheapest
$30 / year
Includes
  • Earn from 800 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Premium
Tier 7
Enterprise
$75/monthCheapest
$75 / year
Includes
  • Earn from 2000 subscribers
  • Keep 90% of revenue
  • Direct payments from subscribers
Start with Enterprise

Swipe to compare plans →

Loops

Email platform for SaaS companies with event-based automation

View all Loops plans

Substack

Newsletter and publishing platform with paid subscriptions (10% cut)

View all Substack plans
Our Pick

Substack

Substack offers a free plan, offers 7 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Substack

Try Substack free

Which Should You Choose?

Choose Loops if:

  • You prefer Loops's free tier features—Up to 1,000 subscribed contacts
  • You prioritize Loops's user experience and interface over price (both tools are similarly priced)
  • You prefer Loops's usage-based model with its single-tier structure

Choose Substack if:

  • You prefer Substack's free tier features—Set up paid subscriptions, Keep 90% of revenue
  • You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Substack offers 21 additional features across its plans

Both Loops and Substack offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Loops includes 1 features, while Substack includes 4 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.

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Frequently Asked Questions: Loops vs Substack

How many pricing plans does Loops have vs Substack?
Loops offers 1 pricing plan, while Substack offers 7 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Loops or Substack offer a free plan?
Yes, both Loops and Substack offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Loops or Substack?
Both Loops and Substack offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Loops plan?
The Free plan is Loops' most popular tier, priced at Free. Key features include Up to 1,000 subscribed contacts.
How do Loops and Substack compare for Email Marketing?
Both Loops and Substack are Email Marketing tools. Loops offers 1 plan starting at Custom pricing, while Substack offers 7 plans starting at $5/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.

Sources

  1. Loops Official PricingVendor pricing page
  2. Substack Official PricingVendor pricing page

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