Mailchimp vs SendPulse: Pricing Comparison 2026
Side-by-side pricing comparison of Mailchimp and SendPulse. See all plans, features, and costs at a glance.
Bottom line: Mailchimp starts at Custom pricing and SendPulse starts at Custom pricing. Compare all 5 pricing tiers side by side.
Last updated: March 16, 2026
Mailchimp vs SendPulse: Quick Pricing Facts
| Feature | Mailchimp | SendPulse |
|---|---|---|
| Starting Price | Custom pricing | Custom pricing |
| Number of Plans | 1 | 4 |
| Free Tier | No | No |
| Pricing Model | usage-based | freemium |
| Annual Discount | N/A | N/A |
Mailchimp and SendPulse are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 5 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.
Mailchimp uses usage-based pricing while SendPulse uses freemium pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Mailchimp Try it free |  SendPulse Try it free |
|---|---|---|
| Tier 1 | Meilleure offre Custom pricing | EMAIL Custom pricing |
| Tier 2 | — | CHATBOTS Custom pricing |
| Tier 3 | — | SERVICES Custom pricing |
| Tier 4 | — | RESOURCES Custom pricing |
Swipe to compare plans →
What Reviewers Say
SendPulse
SendPulse offers 4 tiers vs 1.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: SendPulse
Try SendPulse freeWhich Should You Choose?
Choose Mailchimp if:
- •You prioritize Mailchimp's user experience and interface over price (both tools are similarly priced)
- •Mailchimp's single-tier usage-based structure gives clearer cost visibility for budget planning
- •Mailchimp keeps its feature set lean, which means faster onboarding and less complexity
Choose SendPulse if:
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You prioritize SendPulse's user experience and interface over price (both tools are similarly priced)
- •SendPulse's 4-tier freemium structure gives clearer cost visibility for budget planning
Mailchimp and SendPulse offer competitively positioned plans [1], with Mailchimp starting at Custom pricing and SendPulse at Custom pricing. This pricing similarity means value differentiation comes down to feature alignment rather than cost. Mailchimp provides 1 pricing tier versus SendPulse's 4 options, which affects your flexibility and cost-per-tier efficiency as your team scales and usage increases. With similar pricing, your final decision should prioritize feature requirements, integration ecosystem, and hands-on user experience testing. Request demos or activate trials with both vendors to validate long-term fit before committing to annual contracts.
Frequently Asked Questions: Mailchimp vs SendPulse
How many pricing plans does Mailchimp have vs SendPulse?
Does Mailchimp or SendPulse offer custom enterprise pricing?
What pricing models do Mailchimp and SendPulse use?
How do Mailchimp and SendPulse compare for Email Marketing?
Sources
- Mailchimp Official Pricing— Vendor pricing page
- SendPulse Official Pricing— Vendor pricing page
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