Mailchimp vs Substack: Pricing Comparison 2026
Side-by-side pricing comparison of Mailchimp and Substack. See all plans, features, and costs at a glance.
Bottom line: Mailchimp starts at Custom pricing and Substack starts at $5/mo. Compare all 8 pricing tiers side by side.
Last updated: July 2, 2026
Substack - Substack offers a free plan, offers 7 tiers vs 1.
Mailchimp vs Substack: Quick Pricing Facts
| Feature | Mailchimp | Substack |
|---|---|---|
| Starting Price | Custom pricing | $5/mo |
| Number of Plans | 1 | 7 |
| Free Tier | No | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Mailchimp and Substack are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 8 pricing plans with 22 features compared, so the best choice comes down to which features match your needs.
Substack stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans | Mailchimp Try free | Substack Try free |
|---|---|---|
| Tier 1 | Meilleure offre Custom pricing | Free $0/monthCheapest Includes
|
| Tier 2 | - | Basic $5/monthCheapest $5 / year Includes
|
| Tier 3 | - | Standard $7/monthCheapest $7 / year Includes
|
| Tier 4 | - | Advanced $10/monthCheapest $10 / year Includes
|
| Tier 5 | - | Pro $15/monthCheapest $15 / year Includes
|
| Tier 6 | - | Premium $30/monthCheapest $30 / year Includes
|
| Tier 7 | - | Enterprise $75/monthCheapest $75 / year Includes
|
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Frequently Asked Questions: Mailchimp vs Substack
How many pricing plans does Mailchimp have vs Substack?
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Sources
- Mailchimp Official Pricing- Vendor pricing page
- Substack Official Pricing- Vendor pricing page
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