MailerLite vs SendGrid: Pricing Comparison 2026
Side-by-side pricing comparison of MailerLite and SendGrid. See all plans, features, and costs at a glance.
Bottom line: MailerLite starts at $12/mo, making it $8/mo cheaper than SendGrid ($19.95/mo). MailerLite offers a free plan.
Last updated: July 6, 2026
MailerLite vs SendGrid: Quick Pricing Facts
| Feature | MailerLite | SendGrid |
|---|---|---|
| Starting Price | $12/mo | $19.95/mo |
| Number of Plans | 3 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
MailerLite is the more affordable option, starting at $12/mo compared to SendGrid's $19.95/mo. Both are Email Marketing tools with 7 combined pricing plans and 56 features compared.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans | MailerLite Try free | SendGrid Try free |
|---|---|---|
| Tier 1 | PowerPopular $25/month Includes
| Free Trial $0/monthCheapest Includes
|
| Tier 2 | Comfort $12/monthCheapest Includes
| Essentials $20/month Includes
|
| Tier 3 | Free $0/monthCheapest Includes
| Pro $90/month Includes
|
| Tier 4 | - | Premier Custom pricing Includes
|
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What Reviewers Say
Which Should You Choose?
Choose MailerLite if:
- •You need a user-friendly email marketing platform with drag-and-drop editor, automation, and landing pages
- •MailerLite Free for 1,000 subscribers with 12,000 monthly emails is one of the most generous free tiers
- •Your focus is marketing emails: newsletters, campaigns, and automated sequences for audience engagement
- •Landing pages, pop-ups, and embedded forms help you grow your subscriber list
Choose SendGrid if:
- •You need a transactional email service for order confirmations, password resets, and system notifications
- •SendGrid's API handles high-volume email delivery with deliverability optimization at scale
- •Your application sends millions of emails programmatically and needs developer-focused infrastructure
- •SendGrid Free includes 100 emails/day - sufficient for development and small transactional volumes
MailerLite and SendGrid serve different email needs. MailerLite is an email marketing platform: campaigns, newsletters, automation, landing pages, and subscriber management. Free for 1,000 subscribers. Growing Business at $10/month for 500 subscribers. Advanced at $20/month. SendGrid is an email infrastructure service: transactional email delivery, email API, and deliverability tools. Free for 100 emails/day. Essentials at $19.95/month for 50,000 emails. Pro at $89.95/month for 100,000 emails with dedicated IP and advanced statistics. The distinction is who sends the email and why. MailerLite sends marketing emails: a human creates a newsletter in the editor, schedules it, and sends it to subscribers. SendGrid sends transactional emails: your application triggers an API call when a user signs up, makes a purchase, or resets a password. Some businesses need both. SendGrid handles the automated system emails (receipts, notifications, alerts) while MailerLite handles the marketing emails (newsletters, promotions, nurture sequences). SendGrid does offer marketing campaigns, but the feature set is significantly less polished than MailerLite's dedicated marketing tools. For email marketing to human-curated subscriber lists, MailerLite is the right tool. For programmatic email delivery at scale via API, SendGrid is the infrastructure you need.
Frequently Asked Questions: MailerLite vs SendGrid
Which is cheaper, MailerLite or SendGrid?
How many pricing plans does MailerLite have vs SendGrid?
Does MailerLite or SendGrid offer a free plan?
What is the most popular MailerLite plan?
Does MailerLite or SendGrid offer custom enterprise pricing?
How do MailerLite and SendGrid compare for Email Marketing?
Sources
- MailerLite Official Pricing- Vendor pricing page
- SendGrid Official Pricing- Vendor pricing page
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