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Email Marketing

MailerLite vs SendGrid: Pricing Comparison 2026

Side-by-side pricing comparison of MailerLite and SendGrid. See all plans, features, and costs at a glance.

Bottom line: MailerLite starts at $12/mo, making it $8/mo cheaper than SendGrid ($19.95/mo). MailerLite offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try MailerLite freeTry SendGrid freePrice updated 11d agoUpdated this month

MailerLite vs SendGrid: Quick Pricing Facts

FeatureMailerLiteSendGrid
Starting Price$12/mo$19.95/mo
Number of Plans34
Free TierYesYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

MailerLite is the more affordable option, starting at $12/mo compared to SendGrid's $19.95/mo. Both are Email Marketing tools with 7 combined pricing plans and 56 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
MailerLite
MailerLite
Try free
SendGrid
SendGrid
Try free
Tier 1
PowerPopular
$25/month
Includes
  • Unlimited monthly emails
  • Unlimited user seats
  • 24/7 Live chat & email support
  • Power up your plan with:
  • Unlimited campaign sending
  • Unlimited visual automations
  • Unlimited landing pages & websites
  • Unlimited digital products & bookings
  • Unlimited signup forms & pop-ups
  • Multiple automation triggers
  • Partner discounts
  • 15% off Google Workspace
  • Dedicated IP*
Free Trial
$0/monthCheapest
Includes
  • Additional teammates: 1
  • Event webhook: 1
  • Email validation: 0
  • Dynamic templates: Editor
Tier 2
Comfort
$12/monthCheapest
Includes
  • 5,000 monthly emails
  • 3 user seats
  • 24/7 Email support
  • Level up to Comfort with:
  • Unlimited templates
  • 50 visual automations
  • 10 websites & landing pages
  • 5 digital products & bookings
  • 10 signup forms & pop-ups
  • Remove MailerLite logo
  • Subscriber preference center
  • Subject line generator
  • AI writing assistant
  • Dynamic emails
  • Smart sending
Essentials
$20/month
Includes
  • Additional teammates: 1
  • Event webhook: 2
  • Email validation: 0
  • Dynamic templates: Editor
Tier 3
Free
$0/monthCheapest
Includes
  • 2,500 monthly emails
  • 2 user seats
  • 24/7 email & chat support for up to 14 days
  • Core features
  • Send email campaigns
  • Setup visual automations
  • Launch websites and landing pages
  • Sell digital products or services
  • Build signup forms
  • 100+ integrations, including Claude and ChatGPT
  • Track performance with reports
  • Campaign A/B testing
Pro
$90/month
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 2,500
  • Dynamic templates: Editor and testing
Tier 4
-
Premier
Custom pricing
Includes
  • Additional teammates: 1,000
  • Event webhook: 5
  • Email validation: 5,000
  • Dynamic templates: Editor and testing

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MailerLite

Affordable email marketing with drag-and-drop editor

View all MailerLite plans

SendGrid

Cloud-based email delivery and marketing campaigns platform

View all SendGrid plans

What Reviewers Say

Which Should You Choose?

Choose MailerLite if:

  • You need a user-friendly email marketing platform with drag-and-drop editor, automation, and landing pages
  • MailerLite Free for 1,000 subscribers with 12,000 monthly emails is one of the most generous free tiers
  • Your focus is marketing emails: newsletters, campaigns, and automated sequences for audience engagement
  • Landing pages, pop-ups, and embedded forms help you grow your subscriber list

Choose SendGrid if:

  • You need a transactional email service for order confirmations, password resets, and system notifications
  • SendGrid's API handles high-volume email delivery with deliverability optimization at scale
  • Your application sends millions of emails programmatically and needs developer-focused infrastructure
  • SendGrid Free includes 100 emails/day - sufficient for development and small transactional volumes

MailerLite and SendGrid serve different email needs. MailerLite is an email marketing platform: campaigns, newsletters, automation, landing pages, and subscriber management. Free for 1,000 subscribers. Growing Business at $10/month for 500 subscribers. Advanced at $20/month. SendGrid is an email infrastructure service: transactional email delivery, email API, and deliverability tools. Free for 100 emails/day. Essentials at $19.95/month for 50,000 emails. Pro at $89.95/month for 100,000 emails with dedicated IP and advanced statistics. The distinction is who sends the email and why. MailerLite sends marketing emails: a human creates a newsletter in the editor, schedules it, and sends it to subscribers. SendGrid sends transactional emails: your application triggers an API call when a user signs up, makes a purchase, or resets a password. Some businesses need both. SendGrid handles the automated system emails (receipts, notifications, alerts) while MailerLite handles the marketing emails (newsletters, promotions, nurture sequences). SendGrid does offer marketing campaigns, but the feature set is significantly less polished than MailerLite's dedicated marketing tools. For email marketing to human-curated subscriber lists, MailerLite is the right tool. For programmatic email delivery at scale via API, SendGrid is the infrastructure you need.

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Frequently Asked Questions: MailerLite vs SendGrid

Which is cheaper, MailerLite or SendGrid?
As of July 2026, MailerLite starts at a lower price point. MailerLite starts at $12/mo while SendGrid starts at $19.95/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does MailerLite have vs SendGrid?
MailerLite offers 3 pricing plans, while SendGrid offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does MailerLite or SendGrid offer a free plan?
Yes, both MailerLite and SendGrid offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
What is the most popular MailerLite plan?
The Power plan is MailerLite's most popular tier, priced at $25/mo. Key features include Unlimited monthly emails, Unlimited user seats, 24/7 Live chat & email support.
Does MailerLite or SendGrid offer custom enterprise pricing?
SendGrid offers a custom-priced enterprise tier for larger teams. MailerLite lists all its pricing publicly.
How do MailerLite and SendGrid compare for Email Marketing?
Both MailerLite and SendGrid are Email Marketing tools. MailerLite offers 3 plans starting at $12/mo, while SendGrid offers 4 plans starting at $19.95/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. MailerLite Official Pricing- Vendor pricing page
  2. SendGrid Official Pricing- Vendor pricing page

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