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Email Marketing

Omnisend vs Sender: Pricing Comparison 2026

Side-by-side pricing comparison of Omnisend and Sender. See all plans, features, and costs at a glance.

Bottom line: Sender starts at $7/mo, making it $4/mo cheaper than Omnisend ($11.2/mo). Sender offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Omnisend vs Sender: Quick Pricing Facts

FeatureOmnisendSender
Starting Price$11.2/mo$7/mo
Number of Plans34
Free TierNoYes
Pricing Modelusage-basedfreemium
Annual DiscountN/AN/A

Sender is the more affordable option, starting at $7/mo compared to Omnisend's $11.2/mo. Both are Email Marketing tools with 7 combined pricing plans and 67 features compared. At comparable tiers, the monthly price difference is $27.299999999999997.

Sender stands out with a free plan for getting started. Omnisend uses usage-based pricing while Sender uses freemium pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Omnisend
Omnisend
Try it free
Tier 1
Standard
$11/month
Includes
  • $1 in one-time free global SMS to try
  • 6,000 emails / month
  • 500 contacts
  • 60 SMS (one time)
  • $1 in free SMS to try. Monthly SMS plans available, check out our SMS pricing calculator.
  • Unlimited web push notifications
  • 24/7 support
  • Account expert (from $400)
  • Forms AI
Start with Standard
Free Forever!
$0/monthCheapest
Includes
  • 1 seat
  • Up to 2 500 subscribers
  • Up to 15 000 emails/month
  • emails/
  • month
  • Contains Sender branding
  • Email newsletters
  • Email automation
  • Landing pages
  • Signup forms & popups
  • Transactional emails
Start with Free Forever!
Tier 2
ProPopular
$41/month
Includes
  • $41.30 monthly bonus in global SMS credits
  • Unlimited emails
  • 2,500 contacts
  • 3,933 free SMS / month
  • Unlimited web push notifications
  • 24/7 support
  • Account expert (from $400)
  • Forms AI
  • Advanced reporting
  • Personalized content ADD-ON
Start with Pro
Standard
$7/monthCheapest
Includes
  • Up to 12k emails/month
  • month
  • Up to 1k subscribers
  • 3 Role-based seats
  • No Sender branding
  • SMS messaging
  • Unlimited email & popup templates
  • Unlimited landing pages
  • A/B testing & experiments
Start with Standard
Tier 3
Custom pricing
Custom pricing
Includes
  • Global SMS messaging
  • Unlimited emails
  • Custom contact amount
  • Unlimited web push notifications
  • 24/7 support
  • Account expert
  • Forms AI
  • Advanced reporting
  • Personalized content ADD-ON
  • Free migration
Start with Custom pricing
ProfessionalPopular
$14/monthCheapest
Includes
  • Up to 24k emails/month
  • month
  • Up to 1k subscribers
  • 10 role-based seats
  • Free SMS
  • ($14/month)
  • Unlimited email editor features
  • Advanced automation
  • Advanced reports
  • Priority support
  • Dedicated IPs available
Start with Professional
Tier 4
Enterprise
Custom pricing
Includes
  • Unlimited emails
  • Dedicated success manager
  • Advanced user permissions
  • Service level agreement
  • Activity logs for auditing
  • SSO (SAML v2)
  • Phone support
Start with Enterprise

Swipe to compare plans →

Omnisend

Ecommerce marketing automation with email and SMS

View all Omnisend plans

Sender

Affordable email and SMS marketing for ecommerce

View all Sender plans
Our Pick

Sender

Sender offers a free plan, starts at $4.199999999999999/mo lower ($7/mo vs $11.2/mo), offers 4 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Sender

Try Sender free

Which Should You Choose?

Choose Omnisend if:

  • You prioritize Omnisend's user experience and interface over price (both tools are similarly priced)
  • Omnisend's 3-tier usage-based structure gives clearer cost visibility for budget planning
  • Omnisend's feature bundling aligns with how Email Marketing teams actually work day-to-day

Choose Sender if:

  • You want lower per-user costs—Sender starts at $7/mo, saving $4.199999999999999/mo compared to Omnisend at $11.2/mo
  • You need a free plan with 1 seat, Up to 2 500 subscribers—Sender offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Sender offers 9 additional features across its plans

Sender is the more affordable choice [1], starting at $7/mo compared to Omnisend's $11.2/mo. For a 50-person team on paid plans, this translates to Sender saving approximately $210/month. Sender offers 4 pricing tiers compared to Omnisend's 3, giving you more granular control over scaling costs as your team grows. Across all tiers, Sender provides 38 total features versus 29 for Omnisend, offering a richer feature set depending on your specific needs. For budget-conscious teams seeking predictable costs, Sender delivers superior value. Omnisend may justify its premium for specialized needs, but most organizations will find Sender the smarter financial choice.

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Frequently Asked Questions: Omnisend vs Sender

Which is cheaper, Omnisend or Sender?
As of March 2026, Sender starts at a lower price point. Omnisend starts at $11.2/mo while Sender starts at $7/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Omnisend have vs Sender?
Omnisend offers 3 pricing plans, while Sender offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Omnisend or Sender offer a free plan?
Sender offers a free plan, while Omnisend does not. If budget is a concern, Sender lets you get started at no cost.
What is the most popular Omnisend plan?
The Pro plan is Omnisend's most popular tier, priced at $41.3/mo. Key features include $41.30 monthly bonus in global SMS credits, Unlimited emails, 2,500 contacts.
What is the most popular Sender plan?
The Professional plan is Sender's most popular tier, priced at $14/mo. Key features include Up to 24k emails/month, month, Up to 1k subscribers.
Does Omnisend or Sender offer custom enterprise pricing?
Yes, both Omnisend and Sender offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Omnisend and Sender use?
Omnisend uses a usage-based pricing model, while Sender uses freemium pricing. The right model depends on your team size and usage patterns.

Sources

  1. Omnisend Official PricingVendor pricing page
  2. Sender Official PricingVendor pricing page

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