
Tidio Pricing Plans & Tiers
Live chat, chatbot, and email marketing for businesses
Pricing last verified: March 16, 2026
Pricing Analysis
Tidio occupies the high-volume, low-price segment of live chat with a free tier offering 50 conversations per month and paid plans from $29-$394. This pricing targets small e-commerce sites and service businesses that need chat but cannot justify Intercom's $74+ pricing.
The AI chatbot add-on (Lyro) is where the strategy gets interesting. Rather than bundling AI into higher tiers, Tidio prices it standalone with its own conversation limits. This modular approach lets businesses test AI ROI without committing to a premium plan.
Tidio's competitive position is defined by what it is not. It targets the long tail of websites needing 'good enough' chat — dental offices, small Shopify stores, early startups. This market is enormous but fragmented.
Strengths
- Free tier with 50 conversations provides genuine value for micro-businesses and creates a massive conversion funnel.
- AI chatbot as a modular add-on lets businesses test automation incrementally.
- Simple no-code chatbot builder reduces time-to-value below 30 minutes for non-technical users.
Considerations
- Conversation-based pricing across human and AI pools creates cognitive complexity with two separate meters.
- Limited depth in any single vertical means Tidio loses to specialists once businesses outgrow basic chat.
Small businesses and solo operators needing live chat and basic chatbot automation at a fraction of enterprise pricing.
Tidio's 50-conversation free cap is precisely calibrated — high enough to demonstrate value, low enough that any company with real traffic hits the paywall within weeks.
Best choice: Tidio
Try Tidio freePricing Plans (5)
Starter
$24/year
- ✓100 Billable conversations
- ✓50 Lyro AI Agent conversations
- ✓Live chat & Ticketing
- ✓Basic analytics
Growth
$49/year
- ✓From 250 Billable conversations
- ✓Advanced analytics
- ✓User permissions
- ✓Automatic chat assignment
Plus
$749/year
- ✓Custom Billable conversations
- ✓Departments
- ✓Multiproject
- ✓Custom branding
Premium
- ✓Custom Billable conversations
- ✓Guaranteed 50% Lyro AI resolution rate
- ✓Pay-per-resolution billing
- ✓Mobile SDK
How does Tidio pricing compare?
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Sources
- Tidio Official Pricing— Vendor pricing page
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