ActiveCampaign vs Omnisend: Pricing Comparison 2026
Side-by-side pricing comparison of ActiveCampaign and Omnisend. See all plans, features, and costs at a glance.
Bottom line: Omnisend starts at $11.2/mo, making it $4/mo cheaper than ActiveCampaign ($15/mo). Neither offers a free plan.
Last updated: March 16, 2026
ActiveCampaign vs Omnisend: Quick Pricing Facts
| Feature | ActiveCampaign | Omnisend |
|---|---|---|
| Starting Price | $15/mo | $11.2/mo |
| Number of Plans | 7 | 3 |
| Free Tier | No | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Omnisend is the more affordable option, starting at $11.2/mo compared to ActiveCampaign's $15/mo. Both are Email Marketing tools with 10 combined pricing plans and 139 features compared. At comparable tiers, the monthly price difference is $37.7.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  ActiveCampaign Try it freeAffiliate |  Omnisend Try it free |
|---|---|---|
| Tier 1 | Enterprise $145/month Includes
| Standard $11/monthCheapest Includes
|
| Tier 2 | ProPopular $79/month Includes
| ProPopular $41/monthCheapest Includes
|
| Tier 3 | Plus $49/monthCheapest Includes
| Custom pricing Custom pricing Includes
|
| Tier 4 | Starter $15/monthCheapest Includes
| — |
| Tier 5 | Premium $218/monthCheapest Includes
| — |
| Tier 6 | AdvancedPopular $99/monthCheapest Includes
| — |
| Tier 7 | Core $99/monthCheapest Includes
| — |
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ActiveCampaign
Email marketing, automation, and CRM for customer experience
View all ActiveCampaign plansWhat Reviewers Say
ActiveCampaign
ActiveCampaign offers 7 tiers vs 3.
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: ActiveCampaign
Try ActiveCampaign freeWhich Should You Choose?
Choose ActiveCampaign if:
- •You need 7 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—ActiveCampaign offers 81 additional features across its plans
- •You prioritize ActiveCampaign's user experience and interface over price (both tools are similarly priced)
Choose Omnisend if:
- •You want lower per-user costs—Omnisend starts at $11.2/mo, saving $3.8000000000000007/mo compared to ActiveCampaign at $15/mo
- •Your team needs custom enterprise pricing—Omnisend offers negotiated terms for large deployments
- •You prioritize Omnisend's user experience and interface over price (both tools are similarly priced)
Omnisend is the more affordable choice [1], starting at $11.2/mo compared to ActiveCampaign's $15/mo. For a 50-person team on paid plans, this translates to Omnisend saving approximately $190/month. Omnisend offers 3 pricing tiers compared to ActiveCampaign's 7, giving you more granular control over scaling costs as your team grows. Across all tiers, Omnisend provides 29 total features versus 110 for ActiveCampaign, offering a more focused toolset depending on your specific needs. For budget-conscious teams seeking predictable costs, Omnisend delivers superior value. ActiveCampaign may justify its premium for specialized needs, but most organizations will find Omnisend the smarter financial choice.
Best choice: ActiveCampaign
Try ActiveCampaign freeFrequently Asked Questions: ActiveCampaign vs Omnisend
Which is cheaper, ActiveCampaign or Omnisend?
How many pricing plans does ActiveCampaign have vs Omnisend?
What is the most popular ActiveCampaign plan?
What is the most popular Omnisend plan?
Does ActiveCampaign or Omnisend offer custom enterprise pricing?
How do ActiveCampaign and Omnisend compare for Email Marketing?
Sources
- ActiveCampaign Official Pricing— Vendor pricing page
- Omnisend Official Pricing— Vendor pricing page
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