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CRM

Affinity vs Folk: Pricing Comparison 2026

Side-by-side pricing comparison of Affinity and Folk. See all plans, features, and costs at a glance.

Bottom line: Affinity starts at Custom pricing and Folk starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: June 8, 2026

Data compiled by Arthur Jacquemin
Updated June 8, 2026
Try Affinity freeTry Folk freeAffiliatePrice updated yesterdayPrice updated yesterday
Best Value

Affinity - Affinity for investment professionals; Folk for founders and small teams that want a lightweight relationship CRM.

Affinity vs Folk: Quick Pricing Facts

FeatureAffinityFolk
Starting PriceCustom pricingCustom pricing
Number of Plans43
Free TierNoNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Affinity and Folk are both priced at Custom pricing, making them equally accessible CRM tools. Together they offer 7 pricing plans with 39 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Affinity
Affinity
Try free
Folk
Folk
Try freeAffiliate
Tier 1
Essential
$167 / year
Includes
  • Automated activity capture across email and calendar
  • Relationship scoring and strength indicators
  • Complete historical interaction context
  • Deal pipeline management
  • Access to Affinity Labs
StandardPopular
$24 / year
Includes
  • Pipeline management
  • Email campaigns
  • Contact enrichment
  • AI Assistants
  • Magic fields (AI)
  • LinkedIn extension
  • Email, calendar & WhatsApp sync
  • 5,000+ integrations
Tier 2
Scale
$192 / year
Includes
  • Everything in Essential
  • MCP server: connect your CRM to Claude, Gemini, Copilot & more
  • Deal velocity and conversion analytics
  • Chrome and email extensions for deal sourcing
  • Enhanced relationship intelligence mapping
Premium
$48 / year
Includes
  • Custom objects & Deals
  • Email sequences
  • Advanced roles & permissions
  • Dashboards
  • API access
  • More credits for enrichments, messages, account sync, AI fields
  • Full history of interactions
Tier 3
AdvancedPopular
$225 / year
Includes
  • Everything in Scale
  • AI-powered meeting intelligence and Notetaker
  • Scaled email communication and tracking
  • Premium company and people data enrichment
  • IP Allowlists for enterprise-grade network security
Custom
$80 / year
Includes
  • Custom limits for enrichments, messages, account sync, AI fields
  • Custom billing
  • Dedicated support on custom integrations
  • Dedicated point of contact
Tier 4
Enterprise
Custom pricing
Includes
  • Everything in Advanced
  • Enterprise-grade SSO
  • Custom data governance frameworks
  • Full API Suite access for tech stack integration
  • Dedicated support and implementation
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Affinity

Relationship intelligence CRM for dealmakers and investors

View all Affinity plans

Folk

Lightweight CRM for relationship management and outreach

View all Folk plans
Our Pick

Affinity

Affinity for investment professionals; Folk for founders and small teams that want a lightweight relationship CRM.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Affinity free

Which Should You Choose?

Choose Affinity if:

  • You manage relationship-intensive dealflow with automatic interaction tracking
  • Your work involves investment, VC, or PE where relationship depth matters
  • Affinity's network visualization and automated capture are essential

Choose Folk if:

  • You want a modern, lightweight relationship CRM for networking and outreach
  • Folk's Notion-like interface is flexible for managing contacts and relationships
  • You need a simple CRM for personal networks, founders, or early-stage sales

Affinity and Folk are both relationship-focused CRMs but at different scales and price points. Affinity is an enterprise relationship intelligence platform for investment professionals. Folk is a modern, lightweight relationship manager for founders and small teams. Folk is more accessible. Affinity is more powerful for investment workflows.

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Frequently Asked Questions: Affinity vs Folk

How many pricing plans does Affinity have vs Folk?
Affinity offers 4 pricing plans, while Folk offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for Affinity or Folk?
Both Affinity and Folk offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Affinity plan?
The Advanced plan is Affinity's most popular tier, priced at Custom pricing. Key features include Everything in Scale, AI-powered meeting intelligence and Notetaker, Scaled email communication and tracking.
What is the most popular Folk plan?
The Standard plan is Folk's most popular tier, priced at Custom pricing. Key features include Pipeline management, Email campaigns, Contact enrichment.
Does Affinity or Folk offer custom enterprise pricing?
Yes, both Affinity and Folk offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Affinity and Folk compare for CRM?
Both Affinity and Folk are CRM tools. Affinity offers 4 plans starting at Custom pricing, while Folk offers 3 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Affinity Official Pricing- Vendor pricing page
  2. Folk Official Pricing- Vendor pricing page

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