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Affinity vs Bigin by Zoho: Pricing Comparison 2026

Side-by-side pricing comparison of Affinity and Bigin by Zoho. See all plans, features, and costs at a glance.

Bottom line: Affinity starts at Custom pricing and Bigin by Zoho starts at $9/mo. Compare all 8 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Try Affinity freeTry Bigin by Zoho free

Affinity vs Bigin by Zoho: Quick Pricing Facts

FeatureAffinityBigin by Zoho
Starting PriceCustom pricing$9/mo
Number of Plans44
Free TierNoYes
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Affinity and Bigin by Zoho are both priced at Custom pricing, making them equally accessible CRM tools. Together they offer 8 pricing plans with 20 features compared, so the best choice comes down to which features match your needs.

Bigin by Zoho stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Affinity
Affinity
Try it free
Bigin by Zoho
Bigin by Zoho
Try it free
Tier 1
Essential
$167 / year
Includes
  • Automated activity capture across email and calendar
  • Relationship scoring and strength indicators
  • Complete historical interaction context
  • Basic deal pipeline management
  • 40+ sources of data enrichment
Start with Essential
Free
$0/monthCheapest
Start with Free
Tier 2
Scale
$192 / year
Includes
  • Everything in Essential
  • Chrome and email extensions for deal sourcing
  • Enhanced relationship intelligence mapping
  • Deal velocity and conversion analytics
  • Mobile access to relationship insights
Start with Scale
Express
$9/monthCheapest
Start with Express
Tier 3
AdvancedPopular
$225 / year
Includes
  • Everything in Scale
  • AI-powered meeting intelligence
  • Scaled email communication and tracking
  • AI-powered alternative data research capabilities
  • Premium company and people data enrichment
Start with Advanced
Premier
$15/monthCheapest
Start with Premier
Tier 4
Enterprise
Custom pricing
Includes
  • Everything in Advanced
  • Enterprise-grade SSO authentication
  • Granular data access controls
  • Custom data governance frameworks
  • Full API access for tech stack integration
Start with Enterprise
Bigin 360
$21/monthCheapest
Start with Bigin 360

Swipe to compare plans →

Affinity

Relationship intelligence CRM for dealmakers and investors

View all Affinity plans

Bigin by Zoho

Pipeline-centric CRM for small businesses by Zoho

View all Bigin by Zoho plans
Our Pick

Bigin by Zoho

Bigin by Zoho offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Bigin by Zoho

Try Bigin by Zoho free

Which Should You Choose?

Choose Affinity if:

  • •You want more features built-in—Affinity offers 20 additional features across its plans
  • •Your team needs custom enterprise pricing—Affinity offers negotiated terms for large deployments
  • •You prioritize Affinity's user experience and interface over price (both tools are similarly priced)

Choose Bigin by Zoho if:

  • •You need a free plan with core features—Bigin by Zoho offers no-cost access with no credit card required
  • •You prioritize Bigin by Zoho's user experience and interface over price (both tools are similarly priced)
  • •You want Bigin by Zoho's approach to incremental feature unlocking across its 4 pricing tiers

Bigin by Zoho offers a free plan [1], eliminating the cost barrier for evaluation, while Affinity requires paid subscription from the start. This gives Bigin by Zoho a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Bigin by Zoho's free tier, upgrading to a paid plan at approximately $9/mo provides substantial additional functionality. Compare this pricing path against Affinity's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Bigin by Zoho's 4 tiers provide flexibility at different budgets, while Affinity's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Bigin by Zoho is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Affinity vs Bigin by Zoho

How many pricing plans does Affinity have vs Bigin by Zoho?
Affinity offers 4 pricing plans, while Bigin by Zoho offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Affinity or Bigin by Zoho offer a free plan?
Bigin by Zoho offers a free plan, while Affinity does not. If budget is a concern, Bigin by Zoho lets you get started at no cost.
Can I save money by paying annually for Affinity or Bigin by Zoho?
Both Affinity and Bigin by Zoho offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Affinity plan?
The Advanced plan is Affinity's most popular tier, priced at Custom pricing. Key features include Everything in Scale, AI-powered meeting intelligence, Scaled email communication and tracking.
Does Affinity or Bigin by Zoho offer custom enterprise pricing?
Affinity offers a custom-priced enterprise tier for larger teams. Bigin by Zoho lists all its pricing publicly.
How do Affinity and Bigin by Zoho compare for CRM?
Both Affinity and Bigin by Zoho are CRM tools. Affinity offers 4 plans starting at Custom pricing, while Bigin by Zoho offers 4 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Affinity Official Pricing— Vendor pricing page
  2. Bigin by Zoho Official Pricing— Vendor pricing page

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