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Agile CRM vs Keap: Pricing Comparison 2026

Side-by-side pricing comparison of Agile CRM and Keap. See all plans, features, and costs at a glance.

Bottom line: Agile CRM starts at $8.99/mo, making it $290/mo cheaper than Keap ($299/mo). Agile CRM offers a free plan.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Agile CRM freeTry Keap freeUpdated this monthUpdated this month
Best Value

Agile CRM - Agile CRM's free plan and capable automation cover most SMB needs without Keap's steep minimum price commitment.

Agile CRM vs Keap: Quick Pricing Facts

FeatureAgile CRMKeap
Starting Price$8.99/mo$299/mo
Number of Plans41
Free TierYesNo
Pricing Modelfreemiumusage-based
Annual DiscountN/AN/A

Agile CRM is the more affordable option, starting at $8.99/mo compared to Keap's $299/mo. Both are CRM tools with 5 combined pricing plans and 28 features compared.

Agile CRM stands out with a free plan for getting started. Agile CRM uses freemium pricing while Keap uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Agile CRM
Agile CRM
Try free
Tier 1
Free
$0/monthCheapest
Includes
  • For 10 users
Need more than 50,000 contacts?
$299/month
Tier 2
Starter
$9/monthCheapest
$1 / year
Includes
  • 1,000 Contacts & Companies
  • Custom Data Fields
  • Lead Scoring
  • Unlimited Deals, Tasks & Documents
  • Appointment Scheduling
  • Email Tracking
  • 2-Way Email Integration
  • Campaign Workflows: 1
  • API Calls/Day: 500
-
Tier 3
RegularPopular
$30/monthCheapest
$2 / year
Includes
  • 10,000 Contacts & Companies
  • Custom Data Fields
  • Lead Scoring
  • Unlimited Deals, Tasks & Documents
  • Appointment Scheduling
  • Email Tracking
  • 2-Way Email Integration
  • Campaign Workflows: 5
  • API Calls/Day: 5000
-
Tier 4
Enterprise
$48/monthCheapest
$4 / year
Includes
  • Unlimited Contacts & Companies
  • Custom Data Fields
  • Lead Scoring
  • Unlimited Deals, Tasks & Documents
  • Appointment Scheduling
  • Email Tracking
  • 2-Way Email Integration
  • Campaign Workflows: Unlimited
  • API Calls/Day: 25000
-

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Agile CRM

All-in-one CRM with sales, marketing, and service automation

View all Agile CRM plans

Keap

CRM and marketing automation for small businesses

View all Keap plans
Our Pick

Agile CRM

Agile CRM's free plan and capable automation cover most SMB needs without Keap's steep minimum price commitment.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Agile CRM freeFree plan available

Which Should You Choose?

Choose Agile CRM if:

  • You need a free CRM with basic marketing automation for up to 10 users
  • Budget is your primary constraint - Keap starts at $299/month minimum
  • Your team needs core CRM and email tools without enterprise marketing complexity

Choose Keap if:

  • You need advanced marketing automation with complex multi-step campaigns and conditional logic
  • Keap (formerly Infusionsoft) is built for small businesses that need sophisticated automation pipelines
  • You want a platform that handles e-commerce, invoicing, appointments, and CRM in one place

Keap (formerly Infusionsoft) is a powerful marketing automation platform for small businesses, starting at $299/month for 1,500 contacts. It handles complex multi-step automations, e-commerce, invoicing, and appointment scheduling alongside CRM. Agile CRM covers similar territory with a free plan, but the automation depth is significantly shallower. Keap wins for established small businesses that need Infusionsoft-level automation and are ready to invest. Agile CRM wins for early-stage teams that need basic automation at zero cost. The $299/month minimum makes Keap hard to justify until you have the revenue to support it.

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Frequently Asked Questions: Agile CRM vs Keap

Which is cheaper, Agile CRM or Keap?
As of July 2026, Agile CRM starts at a lower price point. Agile CRM starts at $8.99/mo while Keap starts at $299/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Agile CRM have vs Keap?
Agile CRM offers 4 pricing plans, while Keap offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Agile CRM or Keap offer a free plan?
Agile CRM offers a free plan, while Keap does not. If budget is a concern, Agile CRM lets you get started at no cost.
Can I save money by paying annually for Agile CRM or Keap?
Both Agile CRM and Keap offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Agile CRM plan?
The Regular plan is Agile CRM's most popular tier, priced at $29.99/mo. Key features include 10,000 Contacts & Companies, Custom Data Fields, Lead Scoring.
What pricing models do Agile CRM and Keap use?
Agile CRM uses a freemium pricing model, while Keap uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Agile CRM and Keap compare for CRM?
Both Agile CRM and Keap are CRM tools. Agile CRM offers 4 plans starting at $8.99/mo, while Keap offers 1 plan starting at $299/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Agile CRM Official Pricing- Vendor pricing page
  2. Keap Official Pricing- Vendor pricing page

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