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Apptivo vs Snov.io: Pricing Comparison 2026

Side-by-side pricing comparison of Apptivo and Snov.io. See all plans, features, and costs at a glance.

Bottom line: Apptivo starts at $20/mo, making it $9/mo cheaper than Snov.io ($29.25/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Apptivo vs Snov.io: Quick Pricing Facts

FeatureApptivoSnov.io
Starting Price$20/mo$29.25/mo
Number of Plans43
Free TierNoNo
Pricing Modelper-seatusage-based
Annual DiscountUp to 20%N/A

Apptivo is the more affordable option, starting at $20/mo compared to Snov.io's $29.25/mo. Both are CRM tools with 7 combined pricing plans and 43 features compared. At comparable tiers, the monthly price difference is $44.25.

Apptivo uses per-seat pricing while Snov.io uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Tier 1
Lite
$20/monthCheapest
$192 / year(save $48)
Includes
  • 18 apps
  • CRM
  • Projects
  • Invoices
Start with Lite
Starter
$29/month
Includes
  • 1,000 credits
  • 5,000 recipients
  • Unlimited monthly emails
  • Unlimited senders
  • Unlimited follow-ups
  • Unlimited campaigns
  • Multichannel campaigns
  • LinkedIn automation
  • Email Warm-up
  • Sales CRM
Start with Starter
Tier 2
PremiumPopular
$30/monthCheapest
$288 / year(save $72)
Includes
  • 46 apps
  • Supply chain
  • HR
Start with Premium
ProPopular
$74/month
Includes
  • 5,000 credits
  • 25,000 recipients
  • Unlimited monthly emails
  • Unlimited senders
  • Unlimited follow-ups
  • Unlimited campaigns
  • Multichannel campaigns
  • LinkedIn automation
  • Email Warm-up
  • Sales CRM
Start with Pro
Tier 3
Ultimate
$50/monthCheapest
$480 / year(save $120)
Includes
  • 57 apps
  • All features
  • Priority support
Start with Ultimate
Custom Ultra
Custom pricing
Includes
  • From 200,000 credits
  • From 400,000 recipients
  • Unlimited monthly emails
  • Unlimited team seats
  • Unlimited storage
  • Unused credits rollover
  • Flat rate
  • Bulk email account management
  • Top priority support
  • Unlimited implementation manager services
Start with Custom Ultra
Tier 4
Enterprise
Custom pricing
Includes
  • Custom apps
  • SLA
  • Dedicated support
Start with Enterprise

Swipe to compare plans →

Apptivo

Cloud business management suite with CRM and invoicing

View all Apptivo plans

Snov.io

Sales automation and email outreach with lead generation

View all Snov.io plans
Our Pick

Apptivo

Apptivo provides up to 20% annual savings, starts at $9.25/mo lower ($20/mo vs $29.25/mo), offers 4 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Apptivo

Try Apptivo free

Which Should You Choose?

Choose Apptivo if:

  • You want lower per-user costs—Apptivo starts at $20/mo, saving $9.25/mo compared to Snov.io at $29.25/mo
  • Annual billing savings matter to your budget—Apptivo offers up to 20% off with annual commitment
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need

Choose Snov.io if:

  • You want more features built-in—Snov.io offers 17 additional features across its plans
  • You prefer Snov.io's usage-based model with its 3-tier structure
  • Snov.io's feature bundling aligns with how CRM teams actually work day-to-day

Apptivo is the more affordable choice [1], starting at $20/mo compared to Snov.io's $29.25/mo. For a 50-person team on paid plans, this translates to Apptivo saving approximately $463/month. Apptivo offers 4 pricing tiers compared to Snov.io's 3, giving you more granular control over scaling costs as your team grows. Across all tiers, Apptivo provides 13 total features versus 30 for Snov.io, offering a more focused toolset depending on your specific needs. For budget-conscious teams seeking predictable costs, Apptivo delivers superior value. Snov.io may justify its premium for specialized needs, but most organizations will find Apptivo the smarter financial choice.

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Frequently Asked Questions: Apptivo vs Snov.io

Which is cheaper, Apptivo or Snov.io?
As of March 2026, Apptivo starts at a lower price point. Apptivo starts at $20/mo while Snov.io starts at $29.25/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apptivo have vs Snov.io?
Apptivo offers 4 pricing plans, while Snov.io offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Can I save money by paying annually for Apptivo or Snov.io?
Apptivo offers up to 20% off on the Lite plan with annual billing. Snov.io does not currently advertise annual discounts.
What is the most popular Apptivo plan?
The Premium plan is Apptivo's most popular tier, priced at $30/mo. Key features include 46 apps, Supply chain, HR.
What is the most popular Snov.io plan?
The Pro plan is Snov.io's most popular tier, priced at $74.25/mo. Key features include 5,000 credits, 25,000 recipients, Unlimited monthly emails.
Does Apptivo or Snov.io offer custom enterprise pricing?
Yes, both Apptivo and Snov.io offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
What pricing models do Apptivo and Snov.io use?
Apptivo uses a per-seat pricing model, while Snov.io uses usage-based pricing. The right model depends on your team size and usage patterns.

Sources

  1. Apptivo Official PricingVendor pricing page
  2. Snov.io Official PricingVendor pricing page

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