Drip vs Emma: Pricing Comparison 2026
Side-by-side pricing comparison of Drip and Emma. See all plans, features, and costs at a glance.
Bottom line: Drip starts at $39/mo, making it $60/mo cheaper than Emma ($99/mo). Drip offers a free plan.
Last updated: March 16, 2026
Drip vs Emma: Quick Pricing Facts
| Feature | Drip | Emma |
|---|---|---|
| Starting Price | $39/mo | $99/mo |
| Number of Plans | 2 | 4 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Drip is the more affordable option, starting at $39/mo compared to Emma's $99/mo. Both are Email Marketing tools with 6 combined pricing plans and 11 features compared.
Drip stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Drip Try it free |  Emma Try it free |
|---|---|---|
| Tier 1 | Free Trial $0/monthCheapest Includes
| EMMA LITE $99/month |
| Tier 2 | Basic $39/monthCheapest $39 / year Includes
| EMMA ESSENTIALS $159/month |
| Tier 3 | — | EMMA FOR TEAMS $249/monthCheapest |
| Tier 4 | — | EMMA CORPORATE Custom pricing |
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Drip
Drip offers a free plan, starts at $60/mo lower ($39/mo vs $99/mo).
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: Drip
Try Drip freeWhich Should You Choose?
Choose Drip if:
- •You want lower per-user costs—Drip starts at $39/mo, saving $60/mo compared to Emma at $99/mo
- •You need a free plan with 14-day free trial, Limited features during trial—Drip offers no-cost access with no credit card required
- •You want more features built-in—Drip offers 11 additional features across its plans
Choose Emma if:
- •You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •Your team needs custom enterprise pricing—Emma offers negotiated terms for large deployments
- •You want Emma's approach to incremental feature unlocking across its 4 pricing tiers
Drip is the more affordable choice [1], starting at $39/mo compared to Emma's $99/mo. For a 50-person team on paid plans, this translates to Drip saving approximately $3000/month. Drip offers 2 pricing tiers compared to Emma's 4, giving you more granular control over scaling costs as your team grows. Across all tiers, Drip provides 11 total features versus 0 for Emma, offering a richer feature set depending on your specific needs. If controlling SaaS spend is a priority, Drip offers the better cost-to-value ratio. Consider Emma only if its unique capabilities directly address a gap Drip cannot fill.
Frequently Asked Questions: Drip vs Emma
Which is cheaper, Drip or Emma?
How many pricing plans does Drip have vs Emma?
Does Drip or Emma offer a free plan?
Can I save money by paying annually for Drip or Emma?
Does Drip or Emma offer custom enterprise pricing?
How do Drip and Emma compare for Email Marketing?
Sources
- Drip Official Pricing— Vendor pricing page
- Emma Official Pricing— Vendor pricing page
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