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Customer Support

Gladly vs Groove: Pricing Comparison 2026

Side-by-side pricing comparison of Gladly and Groove. See all plans, features, and costs at a glance.

Bottom line: Groove starts at $0.5/mo, making it $29/mo cheaper than Gladly ($29/mo). Gladly offers a free plan.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Best Value

Groove - Groove offers a free plan, starts at $28.5/mo lower ($0.5/mo vs $29/mo).

Gladly vs Groove: Quick Pricing Facts

FeatureGladlyGroove
Starting Price$29/mo$0.5/mo
Number of Plans53
Free TierYesYes
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Groove is the more affordable option, starting at $0.5/mo compared to Gladly's $29/mo. Both are Customer Support tools with 8 combined pricing plans and 33 features compared. At comparable tiers, the monthly price difference is $98.5.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Customer Support needs.

Pricing Plans
Gladly
Gladly
Try free
Groove
Groove
Try free
Tier 1
Free
$0/monthCheapest
Includes
  • Basic features
  • Limited support
Fully Featured Support Platform
$0/monthCheapest
Includes
  • Shared inbox & ticketing
  • Email & live chat
  • Knowledge base
  • Macros & saved replies
  • Standard reporting
Tier 2
Starter
$29/month
$29 / year
Includes
  • All Free features
  • Email support
  • Basic analytics
AI-First SupportPopular
$1/monthCheapest
Includes
  • Resolutions
  • Upsell Opportunities
  • Churn Detection
  • Article Creation
  • Feature Flags
  • Support Intelligence
  • API & advanced integrations
Tier 3
ProPopular
$99/monthCheapest
$99 / year
Includes
  • All Starter features
  • Phone support
  • Advanced analytics
  • Custom integrations
Enterprise
Custom pricing
Includes
  • Custom outcome bundles
  • SSO / SAML & SCIM
  • Custom DPA & data residency
  • Uptime SLA & priority routing
  • Dedicated success manager
  • White-glove migration
Tier 4
Business
$199/monthCheapest
$199 / year
Includes
  • All Pro features
  • Dedicated account manager
  • Priority support
-
Tier 5
Enterprise
Custom pricing
Includes
  • All Business features
  • Custom solutions
  • Scalability options
-

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Gladly

People-centered customer service platform

View all Gladly plans

Groove

Simple helpdesk software for small businesses

View all Groove plans

Frequently Asked Questions: Gladly vs Groove

Which is cheaper, Gladly or Groove?
As of August 2026, Groove starts at a lower price point. Gladly starts at $29/mo while Groove starts at $0.5/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Gladly have vs Groove?
Gladly offers 5 pricing plans, while Groove offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Gladly or Groove offer a free plan?
Yes, both Gladly and Groove offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Can I save money by paying annually for Gladly or Groove?
Both Gladly and Groove offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Gladly plan?
The Pro plan is Gladly's most popular tier, priced at $99/mo. Key features include All Starter features, Phone support, Advanced analytics.
What is the most popular Groove plan?
The AI-First Support plan is Groove's most popular tier, priced at $0.5/mo. Key features include Resolutions, Upsell Opportunities, Churn Detection.
Does Gladly or Groove offer custom enterprise pricing?
Yes, both Gladly and Groove offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
AI Recommendations

Sources

  1. Gladly Official Pricing- Vendor pricing page
  2. Groove Official Pricing- Vendor pricing page

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