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Gladly vs Intercom: Pricing Comparison 2026

Side-by-side pricing comparison of Gladly and Intercom. See all plans, features, and costs at a glance.

Bottom line: Gladly starts at $29/mo and Intercom starts at $29/mo. Compare all 8 pricing tiers side by side.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Gladly vs Intercom: Quick Pricing Facts

FeatureGladlyIntercom
Starting Price$29/mo$29/mo
Number of Plans53
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Gladly and Intercom are both priced at $29/mo, making them equally accessible Customer Support tools. Together they offer 8 pricing plans with 33 features compared, so the best choice comes down to which features match your needs.

Gladly stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Customer Support needs.

Pricing Plans
Intercom
Intercom
Try it free
Tier 1
Free
$0/monthCheapest
Includes
  • Basic features
  • Limited support
Start with Free
Essential
$29/month
$2 / year
Includes
  • Fin AI Agent
  • Messenger
  • Shared Inbox and Ticketing system
  • Pre-built reports
  • Public Help Center
Start with Essential
Tier 2
Starter
$29/monthCheapest
$29 / year
Includes
  • All Free features
  • Email support
  • Basic analytics
Start with Starter
Advanced
$85/month
$7 / year
Includes
  • Fin AI Agent
  • Multiple team Inboxes
  • Workflows automation builder
  • Round robin assignment
  • Private and multilingual Help Center
  • Includes 20 free Lite seats
Start with Advanced
Tier 3
ProPopular
$99/monthCheapest
$99 / year
Includes
  • All Starter features
  • Phone support
  • Advanced analytics
  • Custom integrations
Start with Pro
Expert
$132/month
$11 / year
Includes
  • Fin AI Agent
  • Collaboration, security, and multibrand features
  • SSO & identity management
  • HIPAA support
  • Service level agreements (SLAs)
  • Multibrand Messenger / Help Center
  • Includes 50 free Lite seats
Start with Expert
Tier 4
Business
$199/monthCheapest
$199 / year
Includes
  • All Pro features
  • Dedicated account manager
  • Priority support
Start with Business
Tier 5
Enterprise
Custom pricing
Includes
  • All Business features
  • Custom solutions
  • Scalability options
Start with Enterprise

Swipe to compare plans →

Gladly

People-centered customer service platform

View all Gladly plans

Intercom

AI-powered customer messaging and support platform

View all Intercom plans

What Reviewers Say

Our Pick

Gladly

Gladly offers a free plan, offers 5 tiers vs 3.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Gladly

Try Gladly free

Which Should You Choose?

Choose Gladly if:

  • You need a free plan with Basic features, Limited support—Gladly offers no-cost access with no credit card required
  • You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • Your team needs custom enterprise pricing—Gladly offers negotiated terms for large deployments

Choose Intercom if:

  • You want more features built-in—Intercom offers 3 additional features across its plans
  • You prioritize Intercom's user experience and interface over price (both tools are similarly priced)
  • You need predictable billing — Intercom's per-seat model avoids surprise overages

Gladly offers a free plan [1], eliminating the cost barrier for evaluation, while Intercom requires paid subscription from the start. This gives Gladly a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Gladly's free tier, upgrading to a paid plan at approximately $99/mo provides substantial additional functionality. Compare this pricing path against Intercom's tiering starting at $29/mo to assess total cost of ownership over 12 months. Gladly's 5 tiers provide flexibility at different budgets, while Intercom's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Gladly is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

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Frequently Asked Questions: Gladly vs Intercom

Which is cheaper, Gladly or Intercom?
As of March 2026, both Gladly and Intercom start at the same price of $29/mo. Compare their features at each tier to determine which offers better value for your needs.
How many pricing plans does Gladly have vs Intercom?
Gladly offers 5 pricing plans, while Intercom offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Gladly or Intercom offer a free plan?
Gladly offers a free plan, while Intercom does not. If budget is a concern, Gladly lets you get started at no cost.
Can I save money by paying annually for Gladly or Intercom?
Both Gladly and Intercom offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Gladly plan?
The Pro plan is Gladly's most popular tier, priced at $99/mo. Key features include All Starter features, Phone support, Advanced analytics.
Does Gladly or Intercom offer custom enterprise pricing?
Gladly offers a custom-priced enterprise tier for larger teams. Intercom lists all its pricing publicly.
How do Gladly and Intercom compare for Customer Support?
Both Gladly and Intercom are Customer Support tools. Gladly offers 5 plans starting at $29/mo, while Intercom offers 3 plans starting at $29/mo. Review the feature breakdowns above to see which better fits your Customer Support needs.

Sources

  1. Gladly Official PricingVendor pricing page
  2. Intercom Official PricingVendor pricing page

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