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CRM

Keap vs Lusha: Pricing Comparison 2026

Side-by-side pricing comparison of Keap and Lusha. See all plans, features, and costs at a glance.

Bottom line: Lusha starts at $25/mo, making it $274/mo cheaper than Keap ($299/mo). Lusha offers a free plan.

Last updated: August 24, 2026

Data compiled by Arthur Jacquemin
Updated August 24, 2026
Try Keap freeTry Lusha freePrice updated 4d ago
Best Value

Lusha - Lusha offers a free plan, starts at $274/mo lower ($25/mo vs $299/mo), offers 4 tiers vs 1.

Keap vs Lusha: Quick Pricing Facts

FeatureKeapLusha
Starting Price$299/mo$25/mo
Number of Plans14
Free TierNoYes
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Lusha is the more affordable option, starting at $25/mo compared to Keap's $299/mo. Both are CRM tools with 5 combined pricing plans and 20 features compared.

Lusha stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Tier 1
Need more than 50,000 contacts?
$299/month
Key features include:Popular
$0/monthCheapest
Includes
  • Verified emails & phones
  • Basic & advanced filters
  • Company advanced data
  • Automated email sequences
  • Call recordings & AI Insights
Tier 2
-
Everything in Free, plus:Popular
$25/monthCheapest
Includes
  • Contact & company lookalikes
  • Bulk enrichment
  • AI assistant
  • 5 buying intent topics
Tier 3
-
Everything in Starter, plus:Popular
$30/monthCheapest
Includes
  • 2 free seats
  • API
  • CSV enrichment
  • Signals
  • Webhooks
Tier 4
-
Everything in Premium, plus:Popular
Custom pricing
Includes
  • 50%+ off price per credit
  • SSO
  • 25 buying intent topics, unlimited results
  • Advanced compliance
  • Dedicated success team*
  • Priority support

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Keap

CRM and marketing automation for small businesses

View all Keap plans

Lusha

B2B contact and company data enrichment platform

View all Lusha plans

Frequently Asked Questions: Keap vs Lusha

Which is cheaper, Keap or Lusha?
As of August 2026, Lusha starts at a lower price point. Keap starts at $299/mo while Lusha starts at $25/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Keap have vs Lusha?
Keap offers 1 pricing plan, while Lusha offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Keap or Lusha offer a free plan?
Lusha offers a free plan, while Keap does not. If budget is a concern, Lusha lets you get started at no cost.
What is the most popular Lusha plan?
The Key features include: plan is Lusha's most popular tier, priced at Free. Key features include Verified emails & phones, Basic & advanced filters, Company advanced data.
Does Keap or Lusha offer custom enterprise pricing?
Lusha offers a custom-priced enterprise tier for larger teams. Keap lists all its pricing publicly.
How do Keap and Lusha compare for CRM?
Both Keap and Lusha are CRM tools. Keap offers 1 plan starting at $299/mo, while Lusha offers 4 plans starting at $25/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Keap Official Pricing- Vendor pricing page
  2. Lusha Official Pricing- Vendor pricing page

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