Skip to main content
CRM

Keap vs Pipedrive: Pricing Comparison 2026

Side-by-side pricing comparison of Keap and Pipedrive. See all plans, features, and costs at a glance.

Bottom line: Keap starts at $299/mo and Pipedrive starts at Custom pricing. Compare all 7 pricing tiers side by side.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Keap freeTry Pipedrive freeAffiliatePrice updated 14d agoPrice updated 10d ago

Keap vs Pipedrive: Quick Pricing Facts

FeatureKeapPipedrive
Starting Price$299/moCustom pricing
Number of Plans16
Free TierNoYes
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

Keap and Pipedrive are both priced at $299/mo, making them equally accessible CRM tools. Together they offer 7 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.

Pipedrive stands out with a free plan for getting started. Keap uses usage-based pricing while Pipedrive uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Pipedrive
Pipedrive
Try freeAffiliate
Tier 1
Need more than 50,000 contacts?
$299/monthCheapest
Lite
Custom pricing
Tier 2
-
Free 14-day trial. No credit card required.
$0/monthCheapest
Tier 3
-
Growth
Custom pricing
Tier 4
-
Premium
Custom pricing
Tier 5
-
Per seat per month, billed annually
Custom pricing
Tier 6
-
Ultimate
Custom pricing

← Swipe to compare plans →

Ready to get started? Try either tool free — no credit card required.

Find the best deal for your team
Answer 2 quick questions and we'll help you choose the right plan

Keap

CRM and marketing automation for small businesses

View all Keap plans

Pipedrive

Sales-focused CRM with visual pipeline management

View all Pipedrive plans

What Reviewers Say

Which Should You Choose?

Choose Keap if:

  • You need CRM with built-in marketing automation - email campaigns, landing pages, and lead capture forms
  • Your business relies on automated follow-up sequences triggered by customer behavior
  • You want invoicing, payment collection, and appointment scheduling inside your CRM
  • You are a small business owner or solopreneur who wants one tool to replace multiple SaaS subscriptions

Choose Pipedrive if:

  • Your primary need is visual sales pipeline management for a dedicated sales team
  • You want transparent, affordable per-seat pricing - Pipedrive starts at $14/user/month
  • Your tech stack is modular and you prefer best-of-breed integrations over an all-in-one tool
  • You need detailed sales activity tracking and performance reporting across your team

Keap and Pipedrive serve overlapping markets with very different approaches. Keap is an all-in-one platform for small businesses: CRM, email marketing, automation, invoicing, payments, and appointment scheduling in a single tool. Keap starts at $249/month for 2 users and 1,500 contacts - a significant minimum commitment, but it replaces Mailchimp, Calendly, and a payment processor. Pipedrive is a focused sales CRM. Essential starts at $14/user/month, making it dramatically cheaper for teams that only need pipeline management. Even Professional at $49/user/month (with revenue forecasting and advanced reporting) costs a 5-person team $245/month - still less than Keap's entry price. The value calculation depends on how many tools Keap replaces. If you are currently paying for a CRM ($30/month), email marketing ($30/month), appointment scheduling ($15/month), and invoicing ($20/month) separately, Keap's $249/month is competitive for the bundle. If you only need a sales pipeline and already have your marketing stack, Pipedrive at $70-245/month for a 5-person team is the leaner investment. Keap is built for small business owners who want to consolidate their tech stack into one platform. Pipedrive is built for sales teams that want the best pipeline tool and are happy to integrate specialized tools around it.

ShareShare

Frequently Asked Questions: Keap vs Pipedrive

How many pricing plans does Keap have vs Pipedrive?
Keap offers 1 pricing plan, while Pipedrive offers 6 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Keap or Pipedrive offer a free plan?
Pipedrive offers a free plan, while Keap does not. If budget is a concern, Pipedrive lets you get started at no cost.
Does Keap or Pipedrive offer custom enterprise pricing?
Pipedrive offers a custom-priced enterprise tier for larger teams. Keap lists all its pricing publicly.
What pricing models do Keap and Pipedrive use?
Keap uses a usage-based pricing model, while Pipedrive uses per-seat pricing. The right model depends on your team size and usage patterns.
How do Keap and Pipedrive compare for CRM?
Both Keap and Pipedrive are CRM tools. Keap offers 1 plan starting at $299/mo, while Pipedrive offers 6 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Keap Official Pricing- Vendor pricing page
  2. Pipedrive Official Pricing- Vendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.