Skip to main content
CRM

Keap vs Pipedrive: Pricing Comparison 2026

Side-by-side pricing comparison of Keap and Pipedrive. See all plans, features, and costs at a glance.

Bottom line: Pipedrive starts at $14/mo, making it $285/mo cheaper than Keap ($299/mo). Pipedrive offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Keap vs Pipedrive: Quick Pricing Facts

FeatureKeapPipedrive
Starting Price$299/mo$14/mo
Number of Plans15
Free TierNoYes
Pricing Modelusage-basedper-seat
Annual DiscountN/AN/A

Pipedrive is the more affordable option, starting at $14/mo compared to Keap's $299/mo. Both are CRM tools with 6 combined pricing plans and 20 features compared.

Pipedrive stands out with a free plan for getting started. Keap uses usage-based pricing while Pipedrive uses per-seat pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Pipedrive
Pipedrive
Try it free
Tier 1
Need more than 50,000 contacts?
$299/month
Start with Need more than 50,000 contacts?
Free
$0/monthCheapest
Start with Free
Tier 2
Lite
$14/monthCheapest
$14 / year
Includes
  • Lead, calendar and pipeline management
  • AI-powered report creation
  • Real-time sales feed
  • 500+ integrations
  • Personalized onboarding
Start with Lite
Tier 3
Growth
$39/monthCheapest
$39 / year
Includes
  • Full email sync with tracking
  • Automations and nurturing sequences
  • Subscriptions and forecast reports
  • Meeting scheduler and contacts timeline
  • Live chat support
Start with Growth
Tier 4
PremiumPopular
$59/monthCheapest
$59 / year
Includes
  • Lead generation and routing
  • Custom scoring and company data enrichment
  • AI-powered multi-email tools
  • Contracts and e-signatures
  • Enhanced customization for teams, reports and data fields
Start with Premium
Tier 5
Ultimate
$79/monthCheapest
$79 / year
Includes
  • Fortified account security with rules and alerts
  • Phone and email data enrichment
  • Sandbox testing account
  • Extended phone support
  • Partnership discounts
Start with Ultimate

Swipe to compare plans →

Keap

CRM and marketing automation for small businesses

View all Keap plans

Pipedrive

Sales-focused CRM with visual pipeline management

View all Pipedrive plans

What Reviewers Say

Our Pick

Pipedrive

Pipedrive offers a free plan, starts at $285/mo lower ($14/mo vs $299/mo), offers 5 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Pipedrive

Try Pipedrive free

Which Should You Choose?

Choose Keap if:

  • Keap's single-tier usage-based structure gives clearer cost visibility for budget planning
  • Keap's focused feature set keeps your team in control without tool bloat
  • Your CRM team's workflow matches Keap's feature organization more naturally

Choose Pipedrive if:

  • You want lower per-user costs—Pipedrive starts at $14/mo, saving $285/mo compared to Keap at $299/mo
  • You need a free plan with core features—Pipedrive offers no-cost access with no credit card required
  • You need 5 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Pipedrive offers 20 additional features across its plans

Pipedrive is the more affordable choice [1], starting at $14/mo compared to Keap's $299/mo. For a 50-person team on paid plans, this translates to Pipedrive saving approximately $14250/month. Pipedrive offers 5 pricing tiers compared to Keap's 1, giving you more granular control over scaling costs as your team grows. Across all tiers, Pipedrive provides 20 total features versus 0 for Keap, offering a richer feature set depending on your specific needs. For budget-conscious teams seeking predictable costs, Pipedrive delivers superior value. Keap may justify its premium for specialized needs, but most organizations will find Pipedrive the smarter financial choice.

ShareShare

Frequently Asked Questions: Keap vs Pipedrive

Which is cheaper, Keap or Pipedrive?
As of March 2026, Pipedrive starts at a lower price point. Keap starts at $299/mo while Pipedrive starts at $14/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Keap have vs Pipedrive?
Keap offers 1 pricing plan, while Pipedrive offers 5 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Keap or Pipedrive offer a free plan?
Pipedrive offers a free plan, while Keap does not. If budget is a concern, Pipedrive lets you get started at no cost.
Can I save money by paying annually for Keap or Pipedrive?
Both Keap and Pipedrive offer annual billing options. Check each plan's yearly pricing for potential savings compared to monthly billing.
What is the most popular Pipedrive plan?
The Premium plan is Pipedrive's most popular tier, priced at $59/mo. Key features include Lead generation and routing, Custom scoring and company data enrichment, AI-powered multi-email tools.
What pricing models do Keap and Pipedrive use?
Keap uses a usage-based pricing model, while Pipedrive uses per-seat pricing. The right model depends on your team size and usage patterns.
How do Keap and Pipedrive compare for CRM?
Both Keap and Pipedrive are CRM tools. Keap offers 1 plan starting at $299/mo, while Pipedrive offers 5 plans starting at $14/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Keap Official PricingVendor pricing page
  2. Pipedrive Official PricingVendor pricing page

Related Articles

Track Price Changes

Get notified when pricing changes for these tools.