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Bigin by Zoho vs Keap: Pricing Comparison 2026

Side-by-side pricing comparison of Bigin by Zoho and Keap. See all plans, features, and costs at a glance.

Bottom line: Bigin by Zoho starts at $9/mo, making it $290/mo cheaper than Keap ($299/mo). Bigin by Zoho offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Bigin by Zoho vs Keap: Quick Pricing Facts

FeatureBigin by ZohoKeap
Starting Price$9/mo$299/mo
Number of Plans41
Free TierYesNo
Pricing Modelper-seatusage-based
Annual DiscountN/AN/A

Bigin by Zoho is the more affordable option, starting at $9/mo compared to Keap's $299/mo. Both are CRM tools with 5 combined pricing plans and 0 features compared.

Bigin by Zoho stands out with a free plan for getting started. Bigin by Zoho uses per-seat pricing while Keap uses usage-based pricing, which may affect your total cost at scale.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Bigin by Zoho
Bigin by Zoho
Try it free
Tier 1
Free
$0/monthCheapest
Start with Free
Need more than 50,000 contacts?
$299/month
Start with Need more than 50,000 contacts?
Tier 2
Express
$9/monthCheapest
Start with Express
Tier 3
Premier
$15/monthCheapest
Start with Premier
Tier 4
Bigin 360
$21/monthCheapest
Start with Bigin 360

Swipe to compare plans →

Bigin by Zoho

Pipeline-centric CRM for small businesses by Zoho

View all Bigin by Zoho plans

Keap

CRM and marketing automation for small businesses

View all Keap plans
Our Pick

Bigin by Zoho

Bigin by Zoho offers a free plan, starts at $290/mo lower ($9/mo vs $299/mo), offers 4 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Bigin by Zoho

Try Bigin by Zoho free

Which Should You Choose?

Choose Bigin by Zoho if:

  • You want lower per-user costs—Bigin by Zoho starts at $9/mo, saving $290/mo compared to Keap at $299/mo
  • You need a free plan with core features—Bigin by Zoho offers no-cost access with no credit card required
  • You need 4 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need

Choose Keap if:

  • You prefer Keap's usage-based model with its single-tier structure
  • Keap keeps its feature set lean, which means faster onboarding and less complexity
  • You need a CRM tool that scales with your team — Keap's tier progression supports that

Bigin by Zoho is the more affordable choice [1], starting at $9/mo compared to Keap's $299/mo. For a 50-person team on paid plans, this translates to Bigin by Zoho saving approximately $14500/month. Bigin by Zoho offers 4 pricing tiers compared to Keap's 1, giving you more granular control over scaling costs as your team grows. For budget-conscious teams seeking predictable costs, Bigin by Zoho delivers superior value. Keap may justify its premium for specialized needs, but most organizations will find Bigin by Zoho the smarter financial choice.

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Frequently Asked Questions: Bigin by Zoho vs Keap

Which is cheaper, Bigin by Zoho or Keap?
As of March 2026, Bigin by Zoho starts at a lower price point. Bigin by Zoho starts at $9/mo while Keap starts at $299/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Bigin by Zoho have vs Keap?
Bigin by Zoho offers 4 pricing plans, while Keap offers 1 plan. More plans typically means more flexibility to match your exact needs and budget.
Does Bigin by Zoho or Keap offer a free plan?
Bigin by Zoho offers a free plan, while Keap does not. If budget is a concern, Bigin by Zoho lets you get started at no cost.
What pricing models do Bigin by Zoho and Keap use?
Bigin by Zoho uses a per-seat pricing model, while Keap uses usage-based pricing. The right model depends on your team size and usage patterns.
How do Bigin by Zoho and Keap compare for CRM?
Both Bigin by Zoho and Keap are CRM tools. Bigin by Zoho offers 4 plans starting at $9/mo, while Keap offers 1 plan starting at $299/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Bigin by Zoho Official PricingVendor pricing page
  2. Keap Official PricingVendor pricing page

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