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Keap vs Snov.io: Pricing Comparison 2026

Side-by-side pricing comparison of Keap and Snov.io. See all plans, features, and costs at a glance.

Bottom line: Snov.io starts at $29.25/mo, making it $270/mo cheaper than Keap ($299/mo). Neither offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026

Keap vs Snov.io: Quick Pricing Facts

FeatureKeapSnov.io
Starting Price$299/mo$29.25/mo
Number of Plans13
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Snov.io is the more affordable option, starting at $29.25/mo compared to Keap's $299/mo. Both are CRM tools with 4 combined pricing plans and 30 features compared.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Tier 1
Need more than 50,000 contacts?
$299/month
Start with Need more than 50,000 contacts?
Starter
$29/monthCheapest
Includes
  • 1,000 credits
  • 5,000 recipients
  • Unlimited monthly emails
  • Unlimited senders
  • Unlimited follow-ups
  • Unlimited campaigns
  • Multichannel campaigns
  • LinkedIn automation
  • Email Warm-up
  • Sales CRM
Start with Starter
Tier 2
ProPopular
$74/monthCheapest
Includes
  • 5,000 credits
  • 25,000 recipients
  • Unlimited monthly emails
  • Unlimited senders
  • Unlimited follow-ups
  • Unlimited campaigns
  • Multichannel campaigns
  • LinkedIn automation
  • Email Warm-up
  • Sales CRM
Start with Pro
Tier 3
Custom Ultra
Custom pricing
Includes
  • From 200,000 credits
  • From 400,000 recipients
  • Unlimited monthly emails
  • Unlimited team seats
  • Unlimited storage
  • Unused credits rollover
  • Flat rate
  • Bulk email account management
  • Top priority support
  • Unlimited implementation manager services
Start with Custom Ultra

Swipe to compare plans →

Keap

CRM and marketing automation for small businesses

View all Keap plans

Snov.io

Sales automation and email outreach with lead generation

View all Snov.io plans
Our Pick

Snov.io

Snov.io starts at $269.75/mo lower ($29.25/mo vs $299/mo), offers 3 tiers vs 1.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Snov.io

Try Snov.io free

Which Should You Choose?

Choose Keap if:

  • You need predictable billing — Keap's usage-based model avoids surprise overages
  • You value Keap's specific feature progression from free to advanced tier levels
  • Keap's approach to CRM reflects how modern teams actually use these tools

Choose Snov.io if:

  • You want lower per-user costs—Snov.io starts at $29.25/mo, saving $269.75/mo compared to Keap at $299/mo
  • You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
  • You want more features built-in—Snov.io offers 30 additional features across its plans
  • Your team needs custom enterprise pricing—Snov.io offers negotiated terms for large deployments

Snov.io is the more affordable choice [1], starting at $29.25/mo compared to Keap's $299/mo. For a 50-person team on paid plans, this translates to Snov.io saving approximately $13488/month. Snov.io offers 3 pricing tiers compared to Keap's 1, giving you more granular control over scaling costs as your team grows. Across all tiers, Snov.io provides 30 total features versus 0 for Keap, offering a richer feature set depending on your specific needs. The pricing math favors Snov.io for most team sizes. Keap becomes worth the premium only when its differentiating features are central to your workflow.

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Frequently Asked Questions: Keap vs Snov.io

Which is cheaper, Keap or Snov.io?
As of March 2026, Snov.io starts at a lower price point. Keap starts at $299/mo while Snov.io starts at $29.25/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Keap have vs Snov.io?
Keap offers 1 pricing plan, while Snov.io offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular Snov.io plan?
The Pro plan is Snov.io's most popular tier, priced at $74.25/mo. Key features include 5,000 credits, 25,000 recipients, Unlimited monthly emails.
Does Keap or Snov.io offer custom enterprise pricing?
Snov.io offers a custom-priced enterprise tier for larger teams. Keap lists all its pricing publicly.
How do Keap and Snov.io compare for CRM?
Both Keap and Snov.io are CRM tools. Keap offers 1 plan starting at $299/mo, while Snov.io offers 3 plans starting at $29.25/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Keap Official PricingVendor pricing page
  2. Snov.io Official PricingVendor pricing page

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