Loops vs Omnisend: Pricing Comparison 2026
Side-by-side pricing comparison of Loops and Omnisend. See all plans, features, and costs at a glance.
Bottom line: Loops starts at Custom pricing and Omnisend starts at $11.2/mo. Compare all 4 pricing tiers side by side.
Last updated: March 16, 2026
Loops vs Omnisend: Quick Pricing Facts
| Feature | Loops | Omnisend |
|---|---|---|
| Starting Price | Custom pricing | $11.2/mo |
| Number of Plans | 1 | 3 |
| Free Tier | Yes | No |
| Pricing Model | usage-based | usage-based |
| Annual Discount | N/A | N/A |
Loops and Omnisend are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 4 pricing plans with 30 features compared, so the best choice comes down to which features match your needs.
Loops stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.
| Pricing Plans |  Loops Try it free |  Omnisend Try it free |
|---|---|---|
| Tier 1 | Standard $11/month Includes
| |
| Tier 2 | — | ProPopular $41/monthCheapest Includes
|
| Tier 3 | — | Custom pricing Custom pricing Includes
|
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Which Should You Choose?
Choose Loops if:
- •You need a free plan with Up to 1,000 subscribed contacts—Loops offers no-cost access with no credit card required
- •You prioritize Loops's user experience and interface over price (both tools are similarly priced)
- •You prefer Loops's usage-based model with its single-tier structure
Choose Omnisend if:
- •You need 3 pricing tiers for flexible team sizing—more options mean less overpaying for features you don't need
- •You want more features built-in—Omnisend offers 28 additional features across its plans
- •Your team needs custom enterprise pricing—Omnisend offers negotiated terms for large deployments
Loops offers a free plan [1], eliminating the cost barrier for evaluation, while Omnisend requires paid subscription from the start. This gives Loops a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Loops's free tier, upgrading to a paid plan at approximately Free provides substantial additional functionality. Compare this pricing path against Omnisend's tiering starting at $11.2/mo to assess total cost of ownership over 12 months. Loops's 1 tier provide flexibility at different budgets, while Omnisend's 3 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Loops is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.
Frequently Asked Questions: Loops vs Omnisend
How many pricing plans does Loops have vs Omnisend?
Does Loops or Omnisend offer a free plan?
What is the most popular Loops plan?
What is the most popular Omnisend plan?
Does Loops or Omnisend offer custom enterprise pricing?
How do Loops and Omnisend compare for Email Marketing?
Sources
- Loops Official Pricing— Vendor pricing page
- Omnisend Official Pricing— Vendor pricing page
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