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Email Marketing

Mailchimp vs Omnisend: Pricing Comparison 2026

Side-by-side pricing comparison of Mailchimp and Omnisend. See all plans, features, and costs at a glance.

Bottom line: Mailchimp starts at Custom pricing and Omnisend starts at $11.2/mo. Compare all 4 pricing tiers side by side.

Last updated: July 2, 2026

Data compiled by Arthur Jacquemin
Updated July 2, 2026
Try Mailchimp freeTry Omnisend freeUpdated this monthUpdated this month
Best Value

Omnisend - Omnisend offers 3 tiers vs 1.

Mailchimp vs Omnisend: Quick Pricing Facts

FeatureMailchimpOmnisend
Starting PriceCustom pricing$11.2/mo
Number of Plans13
Free TierNoNo
Pricing Modelusage-basedusage-based
Annual DiscountN/AN/A

Mailchimp and Omnisend are both priced at Custom pricing, making them equally accessible Email Marketing tools. Together they offer 4 pricing plans with 29 features compared, so the best choice comes down to which features match your needs.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Email Marketing needs.

Pricing Plans
Mailchimp
Mailchimp
Try free
Omnisend
Omnisend
Try free
Tier 1
Meilleure offre
Custom pricing
Standard
$11/monthCheapest
Includes
  • $1 in one-time free global SMS to try
  • 6,000 emails / month
  • 500 contacts
  • 60 SMS (one time)
  • $1 in free SMS to try. Monthly SMS plans available, check out our SMS pricing calculator.
  • Unlimited web push notifications
  • 24/7 support
  • Account expert (from $400)
  • Forms AI
Tier 2
-
ProPopular
$41/monthCheapest
Includes
  • $41.30 monthly bonus in global SMS credits
  • Unlimited emails
  • 2,500 contacts
  • 3,933 free SMS / month
  • Unlimited web push notifications
  • 24/7 support
  • Account expert (from $400)
  • Forms AI
  • Advanced reporting
  • Personalized content ADD-ON
Tier 3
-
Custom pricing
Custom pricing
Includes
  • Global SMS messaging
  • Unlimited emails
  • Custom contact amount
  • Unlimited web push notifications
  • 24/7 support
  • Account expert
  • Forms AI
  • Advanced reporting
  • Personalized content ADD-ON
  • Free migration

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Mailchimp

Email marketing platform with automation and audience management

View all Mailchimp plans

Omnisend

Ecommerce marketing automation with email and SMS

View all Omnisend plans

What Reviewers Say

Frequently Asked Questions: Mailchimp vs Omnisend

How many pricing plans does Mailchimp have vs Omnisend?
Mailchimp offers 1 pricing plan, while Omnisend offers 3 plans. More plans typically means more flexibility to match your exact needs and budget.
What is the most popular Omnisend plan?
The Pro plan is Omnisend's most popular tier, priced at $41.3/mo. Key features include $41.30 monthly bonus in global SMS credits, Unlimited emails, 2,500 contacts.
Does Mailchimp or Omnisend offer custom enterprise pricing?
Yes, both Mailchimp and Omnisend offer custom enterprise pricing tiers with quote-based pricing. Contact each vendor for a tailored quote.
How do Mailchimp and Omnisend compare for Email Marketing?
Both Mailchimp and Omnisend are Email Marketing tools. Mailchimp offers 1 plan starting at Custom pricing, while Omnisend offers 3 plans starting at $11.2/mo. Review the feature breakdowns above to see which better fits your Email Marketing needs.
AI Recommendations

Sources

  1. Mailchimp Official Pricing- Vendor pricing page
  2. Omnisend Official Pricing- Vendor pricing page

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