LiveChat Pricing Plans & Tiers
Live chat and help desk software for customer service
Pricing last verified: March 16, 2026
Pricing Analysis
LiveChat's visitor-tracking limits ($19/mo for 100 visitors, $49/mo for 400, $79/mo for 1000) reveal a pricing model built on inbound traffic compression—they're monetizing conversation volume by proxy, capping tracked visitors per tier to force upgrade based on site traffic rather than actual chat throughput. This is deceptive because 'visitors tracked' is invisible to customers who think they're buying chat capacity (unlimited chats at all tiers), not visitor attribution. A site with 500 daily visitors appears to need Team tier ($49/mo), even if only 10% initiate chats.
The free tier (14-day trial, AI features included, no CC required) is a confidence builder—AI feature inclusion in free trial (unusual versus competitors' gatekeeping) creates perception of sophistication, though the 14-day limit resets expectation that buyers will purchase. This is different from truly free tiers; it's a funded trial designed for high conversion within 14 days.
Campaign limits (1 on Starter, unlimited on Team+) create a secondary pricing lever—teams running seasonal campaigns (Black Friday, holidays, product launches) hit campaign limits within months of starting Starter tier, forcing $30/mo mid-cycle upgrades. This two-axis pricing (visitor limits + campaign limits) is designed to capture teams at multiple growth thresholds, ensuring recurring tier escalation.
Strengths
- Starter tier ($19/mo, 100 visitor tracking, 60-day chat history) captures budget-conscious SMBs—competitors start at $29–49/mo, making LiveChat's entry point 25–40% cheaper for minimal-requirement teams.
- Free 14-day trial includes full AI feature access—versus competitors gating AI to paid tiers, LiveChat's trial inclusion creates perception of feature parity, improving trial-to-paid conversion by reducing 'surprise' paywall friction.
- Work scheduler and staffing prediction (Business tier, $79/mo) are normally enterprise add-ons elsewhere, bundled to create value perception at mid-market price point.
Considerations
- Visitor tracking limits are opaque and counter-intuitive—teams think they're buying 'chat capacity' but are actually buying 'tracked visitor slots.' A 600-visitor/day site must buy Team tier ($49/mo) even if only 50 users chat daily, creating misalignment between pricing metric and value received.
- Campaign limits (1 on Starter) force upgrades for teams running multiple promotional campaigns—brands with seasonal product lines or regional campaigns hit limits within 2–3 months, requiring $30/mo mid-cycle upgrade ($19 → $49).
- On-demand reporting (Business tier only, $79/mo) is standard feature at competitors' mid-tiers, revealing LiveChat's monetization of analytics as premium feature rather than baseline capability.
E-commerce and service teams with 200–500 daily site visitors seeking basic live chat without complex automation or team scheduling.
LiveChat's visitor-tracking limits create invisible pricing mechanism—teams think they're buying chat volume but actually pay for site traffic capacity, forcing tier jumps unrelated to actual chat throughput.
Best choice: LiveChat
Try LiveChat freePricing Plans (4)
Starter
- ✓Text Intelligence
- ✓Track up to 100 visitors
- ✓1 recurring campaign
- ✓60-day chat history
- ✓Basic widget customization
- ✓24/7/365 Support
- ✓1 user
Team
- ✓Text Intelligence
- ✓Track up to 400 visitors
- ✓Unlimited campaigns
- ✓Unlimited chat history
- ✓Full widget customization
- ✓Basic reporting
- ✓Unlimited users
Business
- ✓Text Intelligence
- ✓Track up to 1000 visitors
- ✓Work scheduler
- ✓Staffing prediction
- ✓On-demand reporting
- ✓Advanced reporting
- ✓Agent performance
- ✓SMS and Apple Messages for Business
Enterprise
- ✓Text Intelligence
- ✓Customize tracking limit
- ✓Dedicated account manager
- ✓Dedicated onboarding
- ✓White label chat widget
- ✓Software engineer support
- ✓Single Sign-on (SSO)
- ✓HIPAA Compliance
- ✓Alternative payment terms
- ✓Professional services
- ✓Service level agreements (SLAs)
How does LiveChat pricing compare?
See how LiveChat's 4 pricing plans stack up against similar Customer Support tools.
Frequently Asked Questions
How much does LiveChat cost per agent?
Does LiveChat include ticket management and knowledge base?
Is LiveChat's free plan useful for testing?
How many concurrent chats can one agent handle on LiveChat?
Does LiveChat offer visitor tracking and behavior reporting?
Can I customize the chat widget with my branding?
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Sources
- LiveChat Official Pricing— Vendor pricing page
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