Airtable vs HubSpot CRM: Pricing Comparison 2026
Side-by-side pricing comparison of Airtable and HubSpot CRM. See all plans, features, and costs at a glance.
Bottom line: HubSpot CRM starts at $9/mo, making it $11/mo cheaper than Airtable ($20/mo). Airtable offers a free plan.
Last updated: March 16, 2026
Airtable vs HubSpot CRM: Quick Pricing Facts
| Feature | Airtable | HubSpot CRM |
|---|---|---|
| Starting Price | $20/mo | $9/mo |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | per-seat | freemium |
| Annual Discount | N/A | N/A |
HubSpot CRM is the more affordable option, starting at $9/mo compared to Airtable's $20/mo. Both are Project Management tools with 8 combined pricing plans and 32 features compared.
Both tools offer free plans, making them accessible for teams on a budget. Airtable uses per-seat pricing while HubSpot CRM uses freemium pricing, which may affect your total cost at scale.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your Project Management needs.
| Pricing Plans |  Airtable Try it free |  HubSpot CRM Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest | Free $0/monthCheapest Includes
|
| Tier 2 | Team $20/month | StarterPopular $9/monthCheapest $9 / year Includes
|
| Tier 3 | Business $45/monthCheapest | ProfessionalPopular $792/month $792 / year Includes
|
| Tier 4 | Enterprise Scale Custom pricing | Enterprise $3300/monthCheapest $3300 / year Includes
|
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What Reviewers Say
HubSpot CRM
HubSpot CRM offers a free plan, starts at $11/mo lower ($9/mo vs $20/mo).
Based on pricing data only. Review the full comparison below for your specific needs.
Best value: HubSpot CRM
Try HubSpot CRM freeWhich Should You Choose?
Choose Airtable if:
- •You prefer Airtable's free tier features—features
- •Your team needs custom enterprise pricing—Airtable offers negotiated terms for large deployments
- •You need predictable billing — Airtable's per-seat model avoids surprise overages
Choose HubSpot CRM if:
- •You want lower per-user costs—HubSpot CRM starts at $9/mo, saving $11/mo compared to Airtable at $20/mo
- •You prefer HubSpot CRM's free tier features—Free Marketing tools, Free Sales tools
- •You want more features built-in—HubSpot CRM offers 32 additional features across its plans
Both Airtable and HubSpot CRM offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Airtable includes multiple features, while HubSpot CRM includes 5 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Airtable vs HubSpot CRM
Which is cheaper, Airtable or HubSpot CRM?
How many pricing plans does Airtable have vs HubSpot CRM?
Does Airtable or HubSpot CRM offer a free plan?
Can I save money by paying annually for Airtable or HubSpot CRM?
What is the most popular HubSpot CRM plan?
Does Airtable or HubSpot CRM offer custom enterprise pricing?
What pricing models do Airtable and HubSpot CRM use?
Sources
- Airtable Official Pricing— Vendor pricing page
- HubSpot CRM Official Pricing— Vendor pricing page
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