Apollo.io vs Attio: Pricing Comparison 2026
Side-by-side pricing comparison of Apollo.io and Attio. See all plans, features, and costs at a glance.
Bottom line: Apollo.io starts at $49/mo, making it $3580/mo cheaper than Attio ($3629/mo). Apollo.io offers a free plan.
Last updated: March 16, 2026
Apollo.io vs Attio: Quick Pricing Facts
| Feature | Apollo.io | Attio |
|---|---|---|
| Starting Price | $49/mo | $3629/mo |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | per-seat | per-seat |
| Annual Discount | N/A | N/A |
Apollo.io is the more affordable option, starting at $49/mo compared to Attio's $3629/mo. Both are CRM tools with 8 combined pricing plans and 12 features compared.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Apollo.io Try it freeAffiliate |  Attio Try it free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest | 0 $0/monthCheapest Includes
|
| Tier 2 | Basic $49/monthCheapest | |
| Tier 3 | Professional $79/monthCheapest | |
| Tier 4 | Organization $119/monthCheapest | Custom Custom pricing Includes
|
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Which Should You Choose?
Choose Apollo.io if:
- •You want lower per-user costs—Apollo.io starts at $49/mo, saving $3580/mo compared to Attio at $3629/mo
- •You prefer Apollo.io's free tier features—features
- •Apollo.io's 4-tier per-seat structure gives clearer cost visibility for budget planning
Choose Attio if:
- •You prefer Attio's free tier features—Real-time contact syncing, Automatic data enrichment
- •You want more features built-in—Attio offers 12 additional features across its plans
- •Your team needs custom enterprise pricing—Attio offers negotiated terms for large deployments
Both Apollo.io and Attio offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Apollo.io includes multiple features, while Attio includes 3 features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Best choice: Apollo.io
Try Apollo.io freeFrequently Asked Questions: Apollo.io vs Attio
Which is cheaper, Apollo.io or Attio?
How many pricing plans does Apollo.io have vs Attio?
Does Apollo.io or Attio offer a free plan?
Does Apollo.io or Attio offer custom enterprise pricing?
How do Apollo.io and Attio compare for CRM?
Sources
- Apollo.io Official Pricing— Vendor pricing page
- Attio Official Pricing— Vendor pricing page
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