Apollo.io vs Attio: Pricing Comparison 2026
Side-by-side pricing comparison of Apollo.io and Attio. See all plans, features, and costs at a glance.
Bottom line: Apollo.io starts at $49/mo, making it $3580/mo cheaper than Attio ($3629/mo). Apollo.io offers a free plan.
Last updated: June 8, 2026
Apollo.io vs Attio: Quick Pricing Facts
| Feature | Apollo.io | Attio |
|---|---|---|
| Starting Price | $49/mo | $3629/mo |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | per-seat | per-seat |
| Annual Discount | N/A | N/A |
Apollo.io is the more affordable option, starting at $49/mo compared to Attio's $3629/mo. Both are CRM tools with 8 combined pricing plans and 12 features compared.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Apollo.io Try freeAffiliate |  Attio Try free |
|---|---|---|
| Tier 1 | Free $0/monthCheapest | 0 $0/monthCheapest Includes
|
| Tier 2 | Basic $49/monthCheapest | |
| Tier 3 | Professional $79/monthCheapest | |
| Tier 4 | Organization $119/monthCheapest | Custom Custom pricing Includes
|
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Which Should You Choose?
Choose Apollo.io if:
- •Your primary need is outbound prospecting from a database of 275M+ verified contacts
- •Email sequences, dialer, and contact enrichment are core to your daily workflow
- •You need a platform built specifically for outbound sales teams at scale
Choose Attio if:
- •You want a modern, flexible CRM with custom data models and powerful filtering
- •Attio's free plan supports up to 3 seats with real-time collaboration and structured data views
- •Your team values a CRM that works like a database - define your own objects and relationships
Apollo.io and Attio address different parts of the sales process. Apollo is an outbound sales intelligence platform built for finding, enriching, and contacting prospects. Attio is a modern CRM for managing relationships and pipeline with a flexible data model. Apollo wins when net-new prospect generation is the focus. Attio wins when relationship management and custom pipeline workflows are the priority. For early-stage startups evaluating both, Attio's free tier and modern architecture are compelling starting points before layering on Apollo for outbound.
Frequently Asked Questions: Apollo.io vs Attio
Which is cheaper, Apollo.io or Attio?
How many pricing plans does Apollo.io have vs Attio?
Does Apollo.io or Attio offer a free plan?
Does Apollo.io or Attio offer custom enterprise pricing?
How do Apollo.io and Attio compare for CRM?
Sources
- Apollo.io Official Pricing- Vendor pricing page
- Attio Official Pricing- Vendor pricing page
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