Attio vs Bigin by Zoho: Pricing Comparison 2026
Side-by-side pricing comparison of Attio and Bigin by Zoho. See all plans, features, and costs at a glance.
Bottom line: Bigin by Zoho starts at $9/mo, making it $3620/mo cheaper than Attio ($3629/mo). Attio offers a free plan.
Last updated: March 16, 2026
Attio vs Bigin by Zoho: Quick Pricing Facts
| Feature | Attio | Bigin by Zoho |
|---|---|---|
| Starting Price | $3629/mo | $9/mo |
| Number of Plans | 4 | 4 |
| Free Tier | Yes | Yes |
| Pricing Model | per-seat | per-seat |
| Annual Discount | N/A | N/A |
Bigin by Zoho is the more affordable option, starting at $9/mo compared to Attio's $3629/mo. Both are CRM tools with 8 combined pricing plans and 12 features compared.
Both tools offer free plans, making them accessible for teams on a budget.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
| Pricing Plans |  Attio Try it free |  Bigin by Zoho Try it free |
|---|---|---|
| Tier 1 | 0 $0/monthCheapest Includes
| Free $0/monthCheapest |
| Tier 2 | Express $9/monthCheapest | |
| Tier 3 | Premier $15/monthCheapest | |
| Tier 4 | Custom Custom pricing Includes
| Bigin 360 $21/monthCheapest |
Swipe to compare plans →
Which Should You Choose?
Choose Attio if:
- •You prefer Attio's free tier features—Real-time contact syncing, Automatic data enrichment
- •You want more features built-in—Attio offers 12 additional features across its plans
- •Your team needs custom enterprise pricing—Attio offers negotiated terms for large deployments
Choose Bigin by Zoho if:
- •You want lower per-user costs—Bigin by Zoho starts at $9/mo, saving $3620/mo compared to Attio at $3629/mo
- •You prefer Bigin by Zoho's free tier features—features
- •You want Bigin by Zoho's approach to incremental feature unlocking across its 4 pricing tiers
Both Attio and Bigin by Zoho offer free plans [1], eliminating cost barriers for evaluation. This means you can test both tools thoroughly with your actual workflows before any financial commitment. The free tiers differ in scope: Attio includes 3 features, while Bigin by Zoho includes multiple features. Evaluate which free tier matches your evaluation needs before deciding to upgrade. Your best approach is to activate both free trials and evaluate which tool's workflow, integrations, and user experience align better with your team's needs before committing to paid plans.
Frequently Asked Questions: Attio vs Bigin by Zoho
Which is cheaper, Attio or Bigin by Zoho?
How many pricing plans does Attio have vs Bigin by Zoho?
Does Attio or Bigin by Zoho offer a free plan?
Does Attio or Bigin by Zoho offer custom enterprise pricing?
How do Attio and Bigin by Zoho compare for CRM?
Sources
- Attio Official Pricing— Vendor pricing page
- Bigin by Zoho Official Pricing— Vendor pricing page
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