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Attio vs Bigin by Zoho: Pricing Comparison 2026

Side-by-side pricing comparison of Attio and Bigin by Zoho. See all plans, features, and costs at a glance.

Bottom line: Bigin by Zoho starts at $9/mo, making it $3620/mo cheaper than Attio ($3629/mo). Attio offers a free plan.

Last updated: July 6, 2026

Data compiled by Arthur Jacquemin
Updated July 6, 2026
Try Attio freeTry Bigin by Zoho freeAffiliatePrice updated 11d agoUpdated this month
Best Value

Attio - Attio's flexible data model, modern UX, and free 3-seat plan make it the stronger choice for most teams building new CRM workflows.

Attio vs Bigin by Zoho: Quick Pricing Facts

FeatureAttioBigin by Zoho
Starting Price$3629/mo$9/mo
Number of Plans44
Free TierYesYes
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Bigin by Zoho is the more affordable option, starting at $9/mo compared to Attio's $3629/mo. Both are CRM tools with 8 combined pricing plans and 12 features compared.

Both tools offer free plans, making them accessible for teams on a budget.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Bigin by Zoho
Bigin by Zoho
Try freeAffiliate
Tier 1
0
$0/monthCheapest
Includes
  • Real-time contact syncing
  • Automatic data enrichment
  • Up to 3 seats
Free
$0/monthCheapest
Tier 2
29
$3629/month
Includes
  • Private lists
  • Enhanced email sending
  • No seat limits
Express
$9/monthCheapest
Tier 3
69
$8669/month
Includes
  • Call Intelligence & sequences
  • Advanced permissions
  • Priority support
Premier
$15/monthCheapest
Tier 4
Custom
Custom pricing
Includes
  • Unlimited objects
  • Unlimited teams
  • Advanced security & admin
Bigin 360
$21/monthCheapest

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Attio

Next-gen CRM with custom objects and real-time data syncing

View all Attio plans

Bigin by Zoho

Pipeline-centric CRM for small businesses by Zoho

View all Bigin by Zoho plans
Our Pick

Attio

Attio's flexible data model, modern UX, and free 3-seat plan make it the stronger choice for most teams building new CRM workflows.

Based on pricing data only. Review the full comparison below for your specific needs.

Try Attio freeFree plan available

Which Should You Choose?

Choose Attio if:

  • You want a modern CRM with a flexible data model - define custom objects and relationships
  • Attio's free plan supports up to 3 seats with powerful filtering and collaboration
  • Your team is technical and wants a CRM that behaves like a structured database

Choose Bigin by Zoho if:

  • You need a simple pipeline CRM at $7/user/month designed specifically for small businesses
  • Bigin integrates cleanly with the broader Zoho ecosystem if you use other Zoho products
  • Your team values simplicity and fast setup over data model flexibility

Attio is a modern, database-like CRM with a strong free tier (3 seats) and a flexible data model. Bigin by Zoho is a simple pipeline CRM designed for small businesses at $7/user/month. Attio wins on modern UX, data flexibility, and a more generous free tier. Bigin wins on simplicity and Zoho ecosystem integration. For a technical team building a custom sales workflow, Attio's flexible model is compelling. For a small business that just needs a clean pipeline, Bigin's simplicity wins.

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Frequently Asked Questions: Attio vs Bigin by Zoho

Which is cheaper, Attio or Bigin by Zoho?
As of July 2026, Bigin by Zoho starts at a lower price point. Attio starts at $3629/mo while Bigin by Zoho starts at $9/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Attio have vs Bigin by Zoho?
Attio offers 4 pricing plans, while Bigin by Zoho offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Attio or Bigin by Zoho offer a free plan?
Yes, both Attio and Bigin by Zoho offer free plans. Compare the feature limits of each free tier to see which better fits your use case before upgrading.
Does Attio or Bigin by Zoho offer custom enterprise pricing?
Attio offers a custom-priced enterprise tier for larger teams. Bigin by Zoho lists all its pricing publicly.
How do Attio and Bigin by Zoho compare for CRM?
Both Attio and Bigin by Zoho are CRM tools. Attio offers 4 plans starting at $3629/mo, while Bigin by Zoho offers 4 plans starting at $9/mo. Review the feature breakdowns above to see which better fits your CRM needs.
AI Recommendations

Sources

  1. Attio Official Pricing- Vendor pricing page
  2. Bigin by Zoho Official Pricing- Vendor pricing page

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