Apollo.io vs Insightly: Pricing Comparison 2026
Side-by-side pricing comparison of Apollo.io and Insightly. See all plans, features, and costs at a glance.
Bottom line: Insightly starts at $29/mo, making it $20/mo cheaper than Apollo.io ($49/mo). Apollo.io offers a free plan.
Last updated: June 22, 2026
Apollo.io vs Insightly: Quick Pricing Facts
| Feature | Apollo.io | Insightly |
|---|---|---|
| Starting Price | $49/mo | $29/mo |
| Number of Plans | 4 | 2 |
| Free Tier | Yes | No |
| Pricing Model | per-seat | per-seat |
| Annual Discount | N/A | N/A |
Insightly is the more affordable option, starting at $29/mo compared to Apollo.io's $49/mo. Both are CRM tools with 6 combined pricing plans and 0 features compared.
Apollo.io stands out with a free plan for getting started.
Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.
Ready to get started? Try either tool free — no credit card required.
Which Should You Choose?
Choose Apollo.io if:
- •Outbound prospecting with a 275M+ contact database is your primary growth motion
- •Email sequences and enrichment for cold prospects are more valuable than CRM project management
- •Your team generates pipeline through outbound rather than managing post-sale delivery
Choose Insightly if:
- •You need CRM with built-in project management for delivering work after the sale
- •Insightly converts closed deals into projects within the same platform
- •Your business is a professional services firm that sells and delivers projects to the same clients
Insightly is a CRM with integrated project management - deals convert directly to projects when won. It serves professional services firms well. Apollo is a sales intelligence platform for outbound prospecting. These tools don't compete meaningfully. Apollo solves the prospecting problem. Insightly solves the delivery-after-the-sale problem. Service businesses usually need Insightly-style tools; outbound SaaS sales teams need Apollo.
Frequently Asked Questions: Apollo.io vs Insightly
Which is cheaper, Apollo.io or Insightly?
How many pricing plans does Apollo.io have vs Insightly?
Does Apollo.io or Insightly offer a free plan?
How do Apollo.io and Insightly compare for CRM?
Sources
- Apollo.io Official Pricing- Vendor pricing page
- Insightly Official Pricing- Vendor pricing page
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