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Apollo.io vs Monday Sales CRM: Pricing Comparison 2026

Side-by-side pricing comparison of Apollo.io and Monday Sales CRM. See all plans, features, and costs at a glance.

Bottom line: Monday Sales CRM starts at $12/mo, making it $37/mo cheaper than Apollo.io ($49/mo). Apollo.io offers a free plan.

Last updated: March 16, 2026

Data compiled by Arthur Jacquemin
Updated March 16, 2026
Try Apollo.io freeAffiliateTry Monday Sales CRM free

Apollo.io vs Monday Sales CRM: Quick Pricing Facts

FeatureApollo.ioMonday Sales CRM
Starting Price$49/mo$12/mo
Number of Plans44
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Monday Sales CRM is the more affordable option, starting at $12/mo compared to Apollo.io's $49/mo. Both are CRM tools with 8 combined pricing plans and 0 features compared.

Apollo.io stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apollo.io
Apollo.io
Try it freeAffiliate
Monday Sales CRM
Monday Sales CRM
Try it free
Tier 1
Free
$0/monthCheapest
Start with Free
Basic
$12/month
Start with Basic
Tier 2
Basic
$49/month
Start with Basic
Standard
$17/monthCheapest
Start with Standard
Tier 3
Professional
$79/month
Start with Professional
ProPopular
$28/monthCheapest
Start with Pro
Tier 4
Organization
$119/monthCheapest
Start with Organization
Ultimate
Custom pricing
Start with Ultimate

Swipe to compare plans →

Apollo.io

B2B sales intelligence and engagement platform

View all Apollo.io plans

Monday Sales CRM

Customizable CRM built on monday.com work OS

View all Monday Sales CRM plans
Our Pick

Apollo.io

Apollo.io offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Apollo.io

Try Apollo.io free

Which Should You Choose?

Choose Apollo.io if:

  • •You need a free plan with core features—Apollo.io offers no-cost access with no credit card required
  • •You prefer Apollo.io's per-seat model with its 4-tier structure
  • •You value Apollo.io's specific feature progression from free to advanced tier levels

Choose Monday Sales CRM if:

  • •You want lower per-user costs—Monday Sales CRM starts at $12/mo, saving $37/mo compared to Apollo.io at $49/mo
  • •Your team needs custom enterprise pricing—Monday Sales CRM offers negotiated terms for large deployments
  • •You want Monday Sales CRM's approach to incremental feature unlocking across its 4 pricing tiers

Apollo.io offers a free plan [1], eliminating the cost barrier for evaluation, while Monday Sales CRM requires paid subscription from the start. This gives Apollo.io a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Apollo.io's free tier, upgrading to a paid plan at approximately $49/mo provides substantial additional functionality. Compare this pricing path against Monday Sales CRM's tiering starting at $12/mo to assess total cost of ownership over 12 months. Apollo.io's 4 tiers provide flexibility at different budgets, while Monday Sales CRM's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Apollo.io is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

Best choice: Apollo.io

Try Apollo.io free
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Frequently Asked Questions: Apollo.io vs Monday Sales CRM

Which is cheaper, Apollo.io or Monday Sales CRM?
As of March 2026, Monday Sales CRM starts at a lower price point. Apollo.io starts at $49/mo while Monday Sales CRM starts at $12/mo. However, the best value depends on the features you need at each tier.
How many pricing plans does Apollo.io have vs Monday Sales CRM?
Apollo.io offers 4 pricing plans, while Monday Sales CRM offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apollo.io or Monday Sales CRM offer a free plan?
Apollo.io offers a free plan, while Monday Sales CRM does not. If budget is a concern, Apollo.io lets you get started at no cost.
What is the most popular Monday Sales CRM plan?
The Pro plan is Monday Sales CRM's most popular tier, priced at $28/mo.
Does Apollo.io or Monday Sales CRM offer custom enterprise pricing?
Monday Sales CRM offers a custom-priced enterprise tier for larger teams. Apollo.io lists all its pricing publicly.
How do Apollo.io and Monday Sales CRM compare for CRM?
Both Apollo.io and Monday Sales CRM are CRM tools. Apollo.io offers 4 plans starting at $49/mo, while Monday Sales CRM offers 4 plans starting at $12/mo. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Apollo.io Official Pricing— Vendor pricing page
  2. Monday Sales CRM Official Pricing— Vendor pricing page

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