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Apollo.io vs Zendesk: Pricing Comparison 2026

Side-by-side pricing comparison of Apollo.io and Zendesk. See all plans, features, and costs at a glance.

Bottom line: Apollo.io starts at $49/mo and Zendesk starts at Custom pricing. Compare all 8 pricing tiers side by side.

Last updated: March 23, 2026

Data compiled by Arthur Jacquemin
Updated March 23, 2026
Best Value

Apollo.ioApollo.io offers a free plan.

Apollo.io vs Zendesk: Quick Pricing Facts

FeatureApollo.ioZendesk
Starting Price$49/moCustom pricing
Number of Plans44
Free TierYesNo
Pricing Modelper-seatper-seat
Annual DiscountN/AN/A

Apollo.io and Zendesk are both priced at $49/mo, making them equally accessible CRM tools. Together they offer 8 pricing plans with 0 features compared, so the best choice comes down to which features match your needs.

Apollo.io stands out with a free plan for getting started.

Review the detailed tier-by-tier comparison above to see exactly which features are included at each price point and find the best fit for your CRM needs.

Pricing Plans
Apollo.io
Apollo.io
Try it freeAffiliate
Tier 1
Free
$0/monthCheapest
ADVANCED AI AGENTS
Custom pricing
Tier 2
Basic
$49/monthCheapest
COPILOT
Custom pricing
Tier 3
Professional
$79/monthCheapest
ZENDESK QUALITY ASSURANCE
Custom pricing
Tier 4
Organization
$119/monthCheapest
ZENDESK WORKFORCE MANAGEMENT
Custom pricing

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Apollo.io

B2B sales intelligence and engagement platform

View all Apollo.io plans

Zendesk

Customer service and engagement platform with ticketing

View all Zendesk plans

What Reviewers Say

Our Pick

Apollo.io

Apollo.io offers a free plan.

Based on pricing data only. Review the full comparison below for your specific needs.

Best value: Apollo.io

Try Apollo.io free

Which Should You Choose?

Choose Apollo.io if:

  • You need a free plan with core features—Apollo.io offers no-cost access with no credit card required
  • You prioritize Apollo.io's user experience and interface over price (both tools are similarly priced)
  • You want Apollo.io's approach to incremental feature unlocking across its 4 pricing tiers

Choose Zendesk if:

  • Your team needs custom enterprise pricing—Zendesk offers negotiated terms for large deployments
  • You prioritize Zendesk's user experience and interface over price (both tools are similarly priced)
  • Zendesk's 4-tier per-seat structure gives clearer cost visibility for budget planning

Apollo.io offers a free plan [1], eliminating the cost barrier for evaluation, while Zendesk requires paid subscription from the start. This gives Apollo.io a significant advantage for teams with budget constraints or extended trial periods. Once you outgrow Apollo.io's free tier, upgrading to a paid plan at approximately $49/mo provides substantial additional functionality. Compare this pricing path against Zendesk's tiering starting at Custom pricing to assess total cost of ownership over 12 months. Apollo.io's 4 tiers provide flexibility at different budgets, while Zendesk's 4 tiers structure may force you into higher-cost plans than necessary for your use case. If evaluation cost matters to your decision, Apollo.io is the obvious starting point with zero financial commitment. Use the free tier to validate core functionality before committing to paid plans from either tool.

Best choice: Apollo.io

Try Apollo.io free
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Frequently Asked Questions: Apollo.io vs Zendesk

How many pricing plans does Apollo.io have vs Zendesk?
Apollo.io offers 4 pricing plans, while Zendesk offers 4 plans. More plans typically means more flexibility to match your exact needs and budget.
Does Apollo.io or Zendesk offer a free plan?
Apollo.io offers a free plan, while Zendesk does not. If budget is a concern, Apollo.io lets you get started at no cost.
Does Apollo.io or Zendesk offer custom enterprise pricing?
Zendesk offers a custom-priced enterprise tier for larger teams. Apollo.io lists all its pricing publicly.
How do Apollo.io and Zendesk compare for CRM?
Both Apollo.io and Zendesk are CRM tools. Apollo.io offers 4 plans starting at $49/mo, while Zendesk offers 4 plans starting at Custom pricing. Review the feature breakdowns above to see which better fits your CRM needs.

Sources

  1. Apollo.io Official PricingVendor pricing page
  2. Zendesk Official PricingVendor pricing page

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